Which regulatory agencies enforce this type of clause?

{'agency': 'FTC', 'reason': 'The FTC regulates deceptive or unfair tracking practices under Section 5 of the FTC Act, including undisclosed behavioral advertising through cookies.', 'complaint_url': 'https://reportfraud.ftc.gov/'}

What is the severity of this clause?

ConductAtlas classifies this Cookies and Tracking Technologies clause as medium severity. Severity reflects the magnitude of rights affected, the breadth of users impacted, and the degree of discretion the platform retains.

Do other platforms have similar clauses?

Yes. ConductAtlas has identified similar Cookies and Tracking Technologies clauses across approximately 27 other tracked platforms. You can compare how platforms differ on this clause type in the cross-platform comparison view.

Cookies and Tracking Technologies — Cohere

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What it is

Cohere and its partners use cookies and similar tracking tools to monitor your activity on its website and to personalize content and ads.

Consumer impact (what this means for users)

Your browsing behavior on cohere.ai is tracked by Cohere and third-party partners using cookies and pixel tags, which may be used to serve you targeted advertisements across the web.

Cross-platform context

See how other platforms handle Cookies and Tracking Technologies and similar clauses.

Compare across platforms →

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Why it matters (compliance & risk perspective)

Tracking technologies allow Cohere and third parties to build behavioral profiles of website visitors, which may be shared with advertising partners and used for targeted advertising.

View original clause language

We and our third-party partners may use cookies, pixel tags, web beacons, and other tracking technologies to collect information about your browsing activities on our Website, and to personalize content and advertisements.

Institutional analysis (Compliance & legal intelligence)

(1) REGULATORY FRAMEWORK: EU ePrivacy Directive (2002/58/EC, as amended) and GDPR Art. 6 require informed consent for non-essential cookies. UK PECR (Privacy and Electronic Communications Regulations 2003) imposes equivalent requirements. CCPA/CPRA §1798.135 requires opt-out of sale/sharing of personal information collected via tracking technologies. The FTC Act Section 5 applies to deceptive tracking disclosures. (2)

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Applicable agencies

FTC

The FTC regulates deceptive or unfair tracking practices under Section 5 of the FTC Act, including undisclosed behavioral advertising through cookies.
File a complaint →

Provision details

Document information

Document

Cohere Privacy Policy

Entity

Cohere

Document last updated

April 29, 2026

Tracking information

First tracked

April 30, 2026

Last verified

April 30, 2026

Record ID

CA-P-004379

Document ID

CA-D-00440

Evidence Provenance

Source URL

https://cohere.com/privacy

Wayback Machine

View archived versions →

SHA-256

b2e9f1f2a03da87b73e4a7e20ef221985d0c11e83740f590a5491a11338b7f5f

Verified

✓ Snapshot stored ✓ Change verified

How to Cite

ConductAtlas Policy Archive
Entity: Cohere | Document: Cohere Privacy Policy | Record: CA-P-004379
Captured: 2026-04-30 09:10:31 UTC | SHA-256: b2e9f1f2a03da87b…
URL: https://conductatlas.com/platform/cohere/cohere-privacy-policy/cookies-and-tracking-technologies/
Accessed: May 2, 2026

Classification

Severity

Medium

Cookies and Tracking Technologies