If you live in California, you have specific rights under state law to access, delete, correct, or limit the use of your personal information that Betterment holds.
This analysis describes what Betterment's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This clause operationalizes Betterment's obligations under the CCPA and CPRA by establishing the procedural mechanisms through which California residents can exercise statutory data subject rights, including data deletion requests and access disclosures.
The updated policy discloses a new Fully Paid Securities Lending program through Apex Clearing, under which Betterment will share customer personal information and account details with Apex if customers choose to participate. The revised terms also establish that generative AI service providers have committed that personal information will not be used for model training. For customers participating in promotional offers requiring offline fulfillment, the policy now explicitly states that personal information including mailing address may be shared with third-party partners. You can review the FPSL Program supplemental disclosures for details about the securities lending arrangement, or choose not to participate in the program.
View change record →California consumers can request access to their data, ask for deletion, correct inaccuracies, and opt out of the sale or sharing of sensitive personal information, giving them meaningful control over their privacy.
How other platforms handle this
You may contact our privacy team with any requests of disclosure, correction, or deletion of your personal information. You may also request suspension of use or suspension of sharing of your personal information with certain third parties.
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"Under the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act ("CPRA") of 2020 and other California laws (collectively, the "CCPA"), this may also include information about employees and employee applicants as well as enterprise data (such as business-to-business). Under certain State Privacy Laws, you have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months.Excerpt from Betterment's Privacy Policy
CPRA (effective January 1, 2023) expands CCPA obligations, including rights around sensitive personal information, data minimization, and purpose limitation.
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Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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This clause operationalizes Betterment's obligations under the CCPA and CPRA by establishing the procedural mechanisms through which California residents can exercise statutory data subject rights, including data deletion requests and access disclosures.
California consumers can request access to their data, ask for deletion, correct inaccuracies, and opt out of the sale or sharing of sensitive personal information, giving them meaningful control over their privacy.
ConductAtlas has identified this type of provision across 289 platforms. See the full comparison.
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