This analysis describes what Amazon Marketplace's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Although customer data can change hands in a corporate transaction, the receiving party is bound by prior privacy commitments, limiting the new owner's freedom to repurpose the data.
Interpretive note: The word 'generally' in the excerpt qualifies the transfer of customer information as not absolute; this qualifier is preserved in the canonical claim but is noted here for completeness.
A user's data may be transferred to a new business owner, but that owner is required to honor the privacy promises already made to the user unless the user consents to different terms.
How other platforms handle this
If we're involved in a reorganization, merger, acquisition, sale of some or all of our assets or other business transaction, depending on the circumstances, we may disclose any of the information described in Section 2 above...
if you are accessing and using Lime Services under a corporate account...you acknowledge and agree that Lime may share certain of your usage information with whomever provided you with access to the Lime Services
Gemini Apps may share your precise location data with another Google service, like Google Maps, to fulfill your request.
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Amazon Marketplace has changed this document before.
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"In such transactions, customer information generally is one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Notice (unless, of course, the customer consents otherwise).— Excerpt from Amazon Marketplace's Amazon Privacy Notice
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
Your genetic data may be transferred to a new owner as a business asset. Here is what the Terms of Service actually say and what you can do right now.
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Although customer data can change hands in a corporate transaction, the receiving party is bound by prior privacy commitments, limiting the new owner's freedom to repurpose the data.
A user's data may be transferred to a new business owner, but that owner is required to honor the privacy promises already made to the user unless the user consents to different terms.
ConductAtlas has identified this type of provision across 289 platforms. See the full comparison.
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