Provision record
ZipRecruiter · ZipRecruiter Privacy Policy · View original document ↗

Email Pixel Tracking for Marketing Effectiveness

Low severity Explicit document language Common · 296 of 352 platforms
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This analysis describes what ZipRecruiter's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

Clause Stability Stable

0
Changes
3
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 4186 other provisions on other platforms.

How other platforms handle this

GitHub Medium

Our emails to users may contain a pixel tag, which is a small, clear image that can tell us whether or not you have opened an email and what your IP address is.

Baseten Medium

These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor.

Apple App Store Medium

These technologies help us to better understand user behavior including for security and fraud prevention purposes, tell us which parts of our websites people have visited, and facilitate and measure the effecti...

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
We use email pixels to track whether our marketing emails are opened so that we can understand the effectiveness of our email marketing campaigns.

Excerpt from ZipRecruiter's Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
ZipRecruiter Privacy Policy
Entity
ZipRecruiter
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
May 10, 2026
Record ID
CA-P-037771
Document ID
CA-D-00292
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
dc46eccd019602b8c465ad39b57e8786dee66b3142e75575f344c37dbe55372d
Analysis generated
May 7, 2026 20:51 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: ZipRecruiter
Document: ZipRecruiter Privacy Policy
Record ID: CA-P-037771
Captured: 2026-05-07 20:51:33 UTC
SHA-256: dc46eccd019602b8…
URL: https://conductatlas.com/platform/ziprecruiter/ziprecruiter-privacy-policy/provision/CA-P-037771/email-pixel-tracking-for-marketing-effectiveness/
Accessed: Aug. 3, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Low
Categories

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Frequently Asked Questions

What does ZipRecruiter's Email Pixel Tracking for Marketing Effectiveness clause do?

The clause states: “We use email pixels to track whether our marketing emails are opened so that we can understand the effectiveness of our email marketing campaigns.”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 296 platforms. See the full comparison.

Is ConductAtlas affiliated with ZipRecruiter?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by ZipRecruiter.