This analysis describes what YouTube Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The 'legal reasons' exception is broadly worded to include any 'enforceable governmental request,' which may encompass a wider range of government access scenarios than users may anticipate, and the 'trusted businesses' category for processing is not exhaustively defined in the policy.
The updated policy makes several material clarifications about how Google links your activity across websites and apps. It shifts from describing analytics tools in isolation to framing them as part …
Google's policy authorizes collection of a broad range of personal data — including location history, YouTube watch and search history, device identifiers, purchase activity, and inferred interests — and uses this data to serve personalized advertising across its services and partner platforms. For everyday users, this means the ads shown on YouTube and across the web are informed by a detailed behavioral profile built from activity across multiple Google products, third-party sites, and app signals. You can review your ad personalization settings, manage or delete your activity history, and adjust data controls at myaccount.google.com/data-and-privacy.
How other platforms handle this
When you ask us to open an Account, we or someone acting for us will ask for information about you and where the money you will put in your Account comes from. We do this for a number of reasons, including to check your credit score and identity, and to meet our legal and regulatory requirements. Ou...
We may share your personal information with third parties, including service providers, financial institutions, regulatory authorities, and fraud prevention agencies, where necessary to provide our services, comply with legal obligations, or protect against fraud and financial crime.
We share your personal data with your consent or as necessary to complete any transaction or provide any product you have requested or authorized. We also share data with Microsoft-controlled affiliates and subsidiaries; with vendors or agents working on our behalf for the purposes described in this...
Monitoring
YouTube Ads has changed this document before.
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"We do not share personal information with companies, organizations, or individuals outside of Google unless one of the following circumstances applies: With your consent. We'll share personal information outside of Google when we have your consent to do so. For external processing. We provide personal information to our affiliates or other trusted businesses or persons to process it for us, based on our instructions and in compliance with our Privacy Policy and any other appropriate confidentiality and security measures. For legal reasons. We will share personal information outside of Google if we have a good-faith belief that access, use, preservation, or disclosure of the information is reasonably necessary to meet any applicable law, regulation, legal process, or enforceable governmental request.— Excerpt from YouTube Ads's Google Privacy Policy
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
Your genetic data may be transferred to a new owner as a business asset. Here is what the Terms of Service actually say and what you can do right now.
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The 'legal reasons' exception is broadly worded to include any 'enforceable governmental request,' which may encompass a wider range of government access scenarios than users may anticipate, and the 'trusted businesses' category for processing is not exhaustively defined in the policy.
ConductAtlas has identified this type of provision across 6 platforms. See the full comparison.
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