Yelp uses artificial intelligence features that process your personal information, including content you submit, to power AI-driven tools and may use your data to train or improve AI models.
This analysis describes what Yelp's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This clause establishes the operational scope of AI processing activities Yelp may conduct on user-generated content and behavioral data. It specifies multiple authorized uses of AI technologies, from service personalization to content moderation, which defines the technical infrastructure and data processing activities that support Yelp's platform operations.
Information you share on Yelp — including reviews, photos, and queries — may be processed by AI systems and potentially used to train Yelp's AI models, meaning your content could shape future AI outputs. Users should review Yelp's AI-specific settings if they wish to limit AI processing of their data.
How other platforms handle this
We generate new information from other data we collect to derive likely preferences or other characteristics. For instance, we infer your general geographic location based on your IP address.
To achieve these processing purposes, we use algorithms to recognize patterns in Service Data, manual review of Service Data (such as when you interact directly with our billing or support teams)...
We use your personal information to improve and enhance our Services, including through the use of various technologies (e.g., business intelligence tools, machine learning systems, and artificial intelligence), personalize content and features to your interests and goals...
"We may use machine learning and other artificial intelligence (AI) technologies ("AI Technologies") to provide and improve our Service. For example, we may use such AI Technologies to analyze and process your contributions and interactions to provide you with personalized experiences, content recommendations, and relevant information based on your activity on Yelp; develop new products and features; train or fine-tune AI models; provide interactive services such as AI powered chats, virtual assistants, and automated answering services for tasks like making reservations or scheduling appointments on your behalf; and to help identify content that may violate our Content Guidelines and/or Terms of Service.Excerpt from Yelp's Privacy Policy
AI data use provisions implicate GDPR Article 22 automated decision-making restrictions, CPRA regulations on automated decision-making technology, and emerging US state AI transparency laws; compliance teams should assess whether adequate disclosures and opt-out mechanisms are …
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This clause establishes the operational scope of AI processing activities Yelp may conduct on user-generated content and behavioral data. It specifies multiple authorized uses of AI technologies, from service personalization to content moderation, which defines the technical infrastructure and data processing activities that support Yelp's platform operations.
Information you share on Yelp — including reviews, photos, and queries — may be processed by AI systems and potentially used to train Yelp's AI models, meaning your content could shape future AI outputs. Users should review Yelp's AI-specific settings if they wish to limit AI processing of their data.
ConductAtlas has identified this type of provision across 217 platforms. See the full comparison.
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