TurboTax · TurboTax Privacy Statement · View original document ↗

Cookies and Tracking Technologies

High severity Common · 80 of 343 platforms
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This analysis describes what TurboTax's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision establishes the operational scope of data collection mechanisms used across the TurboTax service ecosystem. It defines the categories of tracking technologies deployed and specifies authorized purposes including personalization and advertising delivery, while creating a mechanism for users to exercise control over cookie settings.

Recent Activity

This document changed recently

Medium May 29, 2026

The updated privacy statement no longer describes a specific opt-out procedure for advertising cookies that was previously available. The prior version stated users could 'opt out of having your personal information used or disclosed for these purposes by sliding the toggle to No and clicking Save My Choices', but this mechanism and accompanying language are no longer present in the updated disclosure. The updated terms also no longer explicitly state that IP addresses and device identifiers may be shared with advertising partners, removing prior transparency about what data types are disclosed. You should review TurboTax's main Privacy Policy to determine if opt-out mechanisms exist elsewhere or what the current data-sharing practices are.

View change record →
Medium May 23, 2026

The updated terms now explicitly state that TurboTax and its advertising partners use cookies and tracking technologies to deliver targeted advertising on and off TurboTax sites. The policy discloses that IP addresses and device identifiers may be shared with advertising partners to show you more relevant ads, and states these practices may be considered 'targeted advertising' or 'sharing' of personal information under applicable law. You can decline third-party advertising cookies by going to 'Customize Settings,' though essential website cookies required for site functionality cannot be refused.

View change record →

Consumer impact (what this means for users)

Users operate under terms that authorize collection of usage data through multiple tracking technologies by both TurboTax and third-party partners for purposes of service personalization and advertising delivery. The clause provides users with a cookie consent tool to configure tracking preferences, establishing user control as a procedural mechanism within the stated data collection framework.

How other platforms handle this

Netflix Medium

Cookies are small data files that are commonly stored on your device when you access websites and online services. The text in a cookie contains a string of numbers and letters that may uniquely identify a device and can contain other information as well. This allows the web server to recognize your...

Webull Medium

We and our third-party partners may use cookies, web beacons, pixel tags, and other tracking technologies to collect information about your use of our website and apps, including your browsing activity, device type, IP address, and referring URLs. We use this information to personalize your experien...

Chase Medium

We, or our service providers, and other companies we work with may deploy and use cookies, web beacons, local shared objects and other tracking technologies for the following purposes: fraud prevention and monitoring our advertising and marketing campaign performance. Some of these tracking tools ma...

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▸ View Original Clause Language DOCUMENT RECORD
"
We and our third-party partners use cookies, web beacons, pixels, and other tracking technologies to collect information about your use of our products and services, to personalize your experience, and to deliver relevant advertising. You can manage your cookie preferences using our cookie consent tool.

— Excerpt from TurboTax's TurboTax Privacy Statement

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FCRA
United States Federal
FTC Act Section 5
United States Federal
GLBA
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
TurboTax Privacy Statement
Entity
TurboTax
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 11, 2026
Record ID
CA-P-006818
Document ID
CA-D-00439
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
191795f256d1e376aa10d5a7fe2d9bbaffbf9d41ea58fae907dfc4bcf8a4109c
Analysis generated
May 8, 2026 14:03 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: TurboTax
Document: TurboTax Privacy Statement
Record ID: CA-P-006818
Captured: 2026-05-08 14:03:43 UTC
SHA-256: 191795f256d1e376…
URL: https://conductatlas.com/platform/turbotax/turbotax-privacy-statement/cookies-and-tracking-technologies/
Accessed: July 4, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does TurboTax's Cookies and Tracking Technologies clause do?

This provision establishes the operational scope of data collection mechanisms used across the TurboTax service ecosystem. It defines the categories of tracking technologies deployed and specifies authorized purposes including personalization and advertising delivery, while creating a mechanism for users to exercise control over cookie settings.

How does this clause affect you?

Users operate under terms that authorize collection of usage data through multiple tracking technologies by both TurboTax and third-party partners for purposes of service personalization and advertising delivery. The clause provides users with a cookie consent tool to configure tracking preferences, establishing user control as a procedural mechanism within the stated data collection framework.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 80 platforms. See the full comparison.

Is ConductAtlas affiliated with TurboTax?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by TurboTax.