“you grant TikTok a non-exclusive, royalty-free, worldwide, transferable, sublicensable license to access, use, host, cache, store, display, publish, distribute, modify and adapt Your Content in order to develop, research, provide, promote, and improve TikTok's products and services.”
This analysis describes what TikTok Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The license is transferable and sublicensable, meaning TikTok Ads can pass rights over your content to third parties, and it extends to product improvement and research beyond mere ad delivery.
Your content may be accessed, modified, distributed, and sublicensed by TikTok Ads and parties it designates for a broad range of purposes including product development and research.
How other platforms handle this
The license granted to you for the App is a limited, non-transferable license to use the App on Mac product that you own or control and as permitted by the Usage Rules that are part of the terms of service in the Mac App Store.
Teladoc Health grants you a limited, non-exclusive, non-sublicensable, revocable, non-transferable license to use the Platforms in accordance with these Terms and Conditions.
Subject to the terms of this Agreement, Customer hereby grants to Anyscale and its Affiliates a non-exclusive, worldwide, royalty-free right and license to process the Customer Property solely to the extent necessary to provide the Anyscale Services...
"you grant TikTok a non-exclusive, royalty-free, worldwide, transferable, sublicensable license to access, use, host, cache, store, display, publish, distribute, modify and adapt Your Content in order to develop, research, provide, promote, and improve TikTok's products and services.Excerpt from TikTok Ads's TikTok Advertising Terms
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The license is transferable and sublicensable, meaning TikTok Ads can pass rights over your content to third parties, and it extends to product improvement and research beyond mere ad delivery.
Your content may be accessed, modified, distributed, and sublicensed by TikTok Ads and parties it designates for a broad range of purposes including product development and research.
ConductAtlas has identified this type of provision across 249 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by TikTok Ads.