Provision record
TikTok Ads · TikTok Advertising Terms · View original document ↗

Brand Guidelines Govern TikTok Trademark Use

Medium severity Explicit document language Common · 257 of 352 platforms
Stay ahead of the changes
Track TikTok Ads and get the diff the day its terms change.
Share 𝕏 Share in Share 🔒 PDF

This analysis describes what TikTok Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

How other platforms handle this

Stability AI Medium

You may not use any Stability name, logos, or trademarks, or imply any affiliation, endorsement, or sponsorship, without Stability's prior written permission.

ActiveCampaign Medium

You hereby grant ActiveCampaign a nonexclusive, royalty-free, worldwide, fully-paid, and sub-licensable license to use your name and any of your trade names, trademarks, logos and other proprietary marks or words pursuant to this Section.

Tinder Medium

Tinder grants you a personal, worldwide, royalty-free, non-assignable, non-exclusive, revocable, and non-sublicensable license to access and use our Services for purposes as intended by Tinder and permitted by these Terms and applicable laws.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
If you are granted rights to use trademarks, trade and product names, logos, icons, symbols or designs owned or used by TikTok, you agree to the Brand Guidelines.

Excerpt from TikTok Ads's TikTok Advertising Terms

Provision details

Document information
Document
TikTok Advertising Terms
Entity
TikTok Ads
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
July 9, 2026
Record ID
CA-P-069762
Document ID
CA-D-00672
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
6d6d2442dc951cb4316d6640845a89175bdabb09df6b90db1c7811a0b0590647
Analysis generated
May 7, 2026 17:34 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: TikTok Ads
Document: TikTok Advertising Terms
Record ID: CA-P-069762
Captured: 2026-05-07 17:34:33 UTC
SHA-256: 6d6d2442dc951cb4…
URL: https://conductatlas.com/platform/tiktok-ads/tiktok-advertising-terms/provision/CA-P-069762/brand-guidelines-govern-tiktok-trademark-use/
Accessed: Aug. 2, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

Other risks in this policy

Get the research letter

Companies change their terms quietly. We read every version and catch what actually changed. One email a week on the changes that matter and what they mean.

Frequently Asked Questions

What does TikTok Ads's Brand Guidelines Govern TikTok Trademark Use clause do?

The clause states: “If you are granted rights to use trademarks, trade and product names, logos, icons, symbols or designs owned or used by TikTok, you agree to the Brand Guidelines.”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 257 platforms. See the full comparison.

Is ConductAtlas affiliated with TikTok Ads?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by TikTok Ads.