This analysis describes what T-Mobile's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes T-Mobile's operational authority to leverage CPNI data for internal marketing and affiliate partner marketing purposes, subject to an opt-out mechanism. This defines the default data usage practice for a specific category of subscriber information protected under telecommunications privacy regulations.
Under this provision, T-Mobile may use detailed telecommunications service usage data for marketing purposes directed at the account holder unless the account holder affirmatively opts out through specified channels. The terms apply as written upon continued use of the service without exercising the opt-out option.
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"T-Mobile may use your Customer Proprietary Network Information (CPNI) — including information about the quantity, technical configuration, type, destination, location, and amount of use of your telecommunications services — to market additional services and products to you, including services from T-Mobile affiliates, unless you opt out. To opt out of CPNI sharing for marketing purposes, you may call 1-800-T-MOBILE or update your preferences online.— Excerpt from T-Mobile's T-Mobile Privacy Policy
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The clause establishes T-Mobile's operational authority to leverage CPNI data for internal marketing and affiliate partner marketing purposes, subject to an opt-out mechanism. This defines the default data usage practice for a specific category of subscriber information protected under telecommunications privacy regulations.
Under this provision, T-Mobile may use detailed telecommunications service usage data for marketing purposes directed at the account holder unless the account holder affirmatively opts out through specified channels. The terms apply as written upon continued use of the service without exercising the opt-out option.
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