This analysis describes what Rumble's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated policy modifies the language governing notification of Personal Information disclosure. The prior version stated that Rumble 'will attempt to notify you before we disclose your Personal Information,' whereas the revised language states the company 'may attempt to notify you.' This shifts the provision from an asserted commitment to attempt notification toward a discretionary authorization to do so when permitted by law. Under the revised terms, notification attempts are now framed as optional rather than intended.
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We may need to keep your data for longer than our specified retention periods to honor your requests, including to continue keeping you opted out of marketing emails, or to comply with legal, regulatory, accounting...
We also retain your information for as long as necessary to achieve the purposes described in this Privacy Policy, for example, to comply with our legal obligations, protect us in the event of disputes, enforce our agreements...
In limited circumstances, we may retain certain information for purposes including safety, security, fraud prevention, and compliance with our legal obligations.
"In certain circumstances, we may store personal information for longer periods of time as necessary to comply with legal or regulatory requirements.Excerpt from Rumble's Privacy Policy
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The clause states: “In certain circumstances, we may store personal information for longer periods of time as necessary to comply with legal or regulatory requirements.”
ConductAtlas has identified this type of provision across 274 platforms. See the full comparison.
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