The policy states that Roblox limits data retention to what is reasonably necessary for specified purposes and employs access controls, purpose-based tagging, employee training, and data segregation to manage data. Persistent identifiers may be retained for safety and security purposes for up to two years following account deletion.
This analysis describes what Roblox's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes a stated retention framework and specifies a two-year post-deletion retention window for persistent identifiers for safety and security purposes. The two-year post-deletion retention period is an operationally significant disclosure for users who delete their accounts, as identifiers including IP addresses and device identifiers may continue to be processed during that period.
The updated policy restricts personalized advertising based on age. Users under 18 will see only nonpersonalized ads on the platform, while users 18 and older may see personalized ads if they provide consent where required. The revised language also removes the previous statement that the platform collects personal information from under-13 accounts for advertising purposes, clarifying that such data is not used for marketing. Users 18 or older can control whether they see personalized ads through Roblox account settings.
View change record →The updated policy clarifies that parent email addresses constitute the only personal information collected from child accounts under COPPA, rather than listing persistent identifiers. The policy now states that personalized ads are not enabled until age 18, rather than leaving this ambiguous when a child turns 13. These clarifications affect how parents and children understand what data Roblox collects and when advertising becomes personalized; however, the underlying data practices do not appear to have changed operationally. The policy removed detailed descriptions of collection purposes (such as internal operations), which means parents now have less granular explanation of data uses, though stated practices remain.
View change record →Removal of detailed data retention and deletion policy eliminates transparency about how long persistent identifiers are kept and what safeguards protect data management.
View full change record →Expanded from simple deletion-on-request policy to comprehensive retention governance framework emphasizing purpose limitation, persistent identifier management, and operational safeguards like access controls and employee training.
View full change record →Under this provision, account deletion initiates permanent deletion of personal data in Roblox's systems, but persistent identifiers such as IP addresses and device identifiers may be retained and processed for safety and security purposes for up to two years after deletion. The agreement also states that data may be retained longer if required for legal or regulatory compliance.
How other platforms handle this
If you would like to access/download, delete, your data, please submit your request through our automated, self-service system.
to request that your data be transferred to a third party (data portability)
Your organization may allow you to access and export your data in order to back it up or transfer it to a service outside of Google.
"Roblox maintains a retention policy designed to limit data retention to what is reasonably necessary to fulfill the specific purposes for which we collected your information and to prevent persistent identifiers from being retained indefinitely. In addition to a retention policy, Roblox employs measures including access controls, purpose-based tagging, employee training, and data segregation to manage the data we process. Roblox may retain the persistent identifiers that we collect from you for different periods of time based on our specific business needs... For safety and security purposes (e.g., bot prevention), Roblox may process persistent identifiers for up to two years after account deletion.Excerpt from Roblox's Privacy and Cookie Policy
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This provision establishes a stated retention framework and specifies a two-year post-deletion retention window for persistent identifiers for safety and security purposes. The two-year post-deletion retention period is an operationally significant disclosure for users who delete their accounts, as identifiers including IP addresses and device identifiers may continue to be processed during that period.
Under this provision, account deletion initiates permanent deletion of personal data in Roblox's systems, but persistent identifiers such as IP addresses and device identifiers may be retained and processed for safety and security purposes for up to two years after deletion. The agreement also states that data may be retained longer if required for legal or regulatory compliance.
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