Roblox updated its privacy policy on May 1, 2026 to restrict personalized advertising for users under 18. The previous policy stated the platform personalizes ads for all users; the updated terms now limit personalized ads to users 18 and older, with users under 18 seeing only nonpersonalized ads. The policy also removed language stating the company collects personal information from under-13 accounts for advertising purposes, clarifying that such data collection for marketing does not occur.
Consumers: Adults can now adjust whether they see personalized ads in their account settings.
Consumers: The platform will not use data from under-13 accounts for advertising or marketing.
The updated policy restricts personalized advertising based on age. Users under 18 will see only nonpersonalized ads on the platform, while users 18 and older may see personalized ads if they provide consent where required. The revised language also removes the previous statement that the platform collects personal information from under-13 accounts for advertising purposes, clarifying that such data is not used for marketing. Users 18 or older can control whether they see personalized ads through Roblox account settings.
→ Users 18 or older can review and adjust their personalized ad settings through their Roblox account settings to control whether they receive personalized ads.
→ Parents of under-18 users should be aware that their children's accounts will not receive personalized ads and their personal data will not be used for marketing purposes.
ConductAtlas has recorded 2 material changes to this document over 53 days of monitoring (since March 2026). An additional minor or cosmetic changes were excluded.
Across all monitored documents, Roblox has made 5 significant changes.
Users under 18 will see only nonpersonalized ads; users 18+ may see personalized ads with consent where required.
Removed prior statement that personal information from under-13 accounts is not collected for advertising; now implied by age-based restriction.
Users 18 or older can now control whether they see personalized ads through Roblox settings.
This change record describes what was added, removed, or modified in the document. Analysis reflects what the updated agreement states or permits. It does not constitute a legal determination about enforceability. Applicability may vary by jurisdiction. Methodology
Roblox modified its advertising data processing practices to implement age-based restrictions on ad personalization, effective April 30, 2026. Users under 18 are now restricted to nonpersonalized ads; users 18 and older may receive personalized ads …
Regulatory exposure, obligation change, escalation trigger, board-ready language, and recommended action for legal and compliance teams.
Unlock the full institutional analysis — InsightConductAtlas provides verified policy intelligence sourced directly from platform documents. All analysis is intended to support, not replace, legal and compliance review. Record CA-C-001508.
The change detected on August 7, 2026 appears to involve only a minor update to the document's metadata or formatting …
On June 24, 2026, Roblox updated its Privacy Policy to add a new language translation option. The policy documents list …
Roblox added Malayalam and Kannada language versions to its Privacy and Cookie Policy document download section on June 24, 2026. …
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