This analysis describes what Ro's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated policy establishes that Ro has enabled contractual settings with certain advertising partners that restrict those partners' use of data to service provision only, meaning those partners may not use the information for their own advertising or profiling purposes. The policy also expands the list of states where Ro does not sell sensitive personal information for tailored advertising, adding New Jersey, New Hampshire, Nebraska, Iowa, and Delaware. For residents of the newly added states and others covered by partner settings, default restrictions on data use may apply even without an explicit opt-out. You can manage advertising preferences through the policy's stated opt-out mechanisms, including the 'Your Privacy Choices' page and Global Privacy Control signals.
View change record →How other platforms handle this
These companies are subject to contractual obligations governing privacy, data security, and confidentiality consistent with applicable laws.
Third-party apps use data from Gemini consistent with their own privacy policies and terms.
In the event you receive Oura-branded advertising sent to you by one of our third-party partners, please review the third-party's privacy policy for more information, and contact them with regard to any opt-out requests.
"if we disclose it to third parties, we also contractually prohibit them from attempting to re-identify it.Excerpt from Ro's Privacy Policy
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
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The clause states: “if we disclose it to third parties, we also contractually prohibit them from attempting to re-identify it.”
ConductAtlas has identified this type of provision across 288 platforms. See the full comparison.
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