This analysis describes what Mercury's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes a specific limit on Mercury's data monetization practices, though the same excerpt acknowledges that other practices may still qualify as a 'sale' or 'sharing' under certain U.S. privacy laws.
Interpretive note: The excerpt contains an independent second proposition — that cookie use may constitute a 'sale' or 'sharing' under certain U.S. privacy laws — which is the subject of a separate clause (id: 69404) and is recorded here as omitted material.
The updated privacy policy now discloses that cookies from Facebook Ads, Bing Ads, Braze, Google Ads, and LinkedIn Ads serve an additional purpose: 'SaleOfInfo'. This means data collected through these cookies may be sold or shared with third-party commercial partners, beyond their existing use for advertising and analytics. Under the revised policy, Mercury treats data from these cookies as subject to potential sale or commercial sharing. You can review Mercury's full privacy policy to understand your data rights and any available opt-out mechanisms.
View change record →Mercury will not sell your Personal Information for monetary compensation.
How other platforms handle this
Under Section 1798.83, Ancestry currently does not share any Personal Information with third parties for their own direct marketing purposes.
Your personal information may be transferred to countries other than where you live, such as, for example, to our servers in the US.
we also transfer personal information to all other countries in which Adobe or its affiliates, providers, and partners operate. We carry out these transfers in compliance with applicable laws – for example, by putting data transfer agreements in place...
"We do not sell Personal Information in exchange for money. However, like many online companies, we use cookies and similar technologies that may be considered a "sale" or "sharing" under certain U.S. privacy laws...Excerpt from Mercury's Privacy Policy
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
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The clause establishes a specific limit on Mercury's data monetization practices, though the same excerpt acknowledges that other practices may still qualify as a 'sale' or 'sharing' under certain U.S. privacy laws.
Mercury will not sell your Personal Information for monetary compensation.
ConductAtlas has identified this type of provision across 287 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Mercury.