Luma AI · Luma AI Terms of Service · View original document ↗

Customer Obligations — Prohibited Content and Activities

Medium severity Unique · 0 of 343 platforms
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This analysis describes what Luma AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The clause defines the operational boundaries for permissible service use and establishes Luma AI's policy governing categories of content and activities that cannot be generated or facilitated through the platform, including weapons development, child exploitation, deepfakes, fraud, and misrepresentation of output origin.

Consumer impact (what this means for users)

Users are bound by contractual obligations prohibiting specified categories of illegal activity, deceptive conduct, sexually explicit content generation, and false attribution of output. Violation of these restrictions constitutes breach of the customer's obligations under the agreement.

How other platforms handle this

Teachable Medium

You agree not to post, upload, publish, submit or transmit any content that: (i) infringes, misappropriates or violates a third party's patent, copyright, trademark, trade secret, moral rights or other intellectual property rights, or rights of publicity or privacy; (ii) violates, or encourages any ...

Mailchimp Medium

Mailchimp does not allow users to send content that contains or references illegal goods or services, promotes or facilitates illegal activity, constitutes or promotes hate speech, discrimination, harassment or abuse, or distributes malware, viruses, or other harmful code.

Leonardo AI Medium

You agree not to engage in any of the following prohibited activities: (i) copying, distributing, or disclosing any part of the Service in any medium, including without limitation by any automated or non-automated 'scraping'; (ii) using any automated system, including without limitation 'robots,' 's...

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▸ View Original Clause Language DOCUMENT RECORD
"
Customer will not (and will not permit its Users or anyone else to) do any of the following: (a) use the Services to engage in any regulated activity without complying with applicable regulations, or to engage in or facilitate any illegal activity, including distributing illegal substances, goods, or services, exploiting or harming children, facilitating the exchange of illegal or highly regulated goods, or developing weapons of mass destruction, cyberweapons, or malicious code capable of causing mass casualties or widespread harm; (b) use the Services to generate pornographic or sexually explicit content; (c) use the Services for deceptive, fraudulent, or abusive purposes, including to: create deepfakes or similarly deceptive Output; impersonate any person or entity or claim a false affiliation or identity; engage in political manipulation or spread misinformation or misleading information about any person, group, or entity; defraud, scam, spam, mislead, bully, harass, defame, or discriminate based on protected attributes; sexualize children; promote or incite violence or hatred; or create psychologically harmful content; (d) misrepresent (1) the source of any Output or (2) that Output is human-generated.

— Excerpt from Luma AI's Luma AI Terms of Service

Applicable regulations

CFAA
United States Federal
Trump Executive Order on AI Policy Framework
US

Provision details

Document information
Document
Luma AI Terms of Service
Entity
Luma AI
Document last updated
May 5, 2026
Tracking information
First tracked
May 21, 2026
Last verified
May 21, 2026
Record ID
CA-P-007079
Document ID
CA-D-00498
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
1da3bb14f86647d0b3eff05ca1ae2daf91ff0bfd6e9aa59b03a66bfe8591b1d4
Analysis generated
May 21, 2026 00:31 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Luma AI
Document: Luma AI Terms of Service
Record ID: CA-P-007079
Captured: 2026-05-21 00:31:47 UTC
SHA-256: 1da3bb14f86647d0…
URL: https://conductatlas.com/platform/luma-ai/luma-ai-terms-of-service/customer-obligations-prohibited-content-and-activities/
Accessed: July 4, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Luma AI's Customer Obligations — Prohibited Content and Activities clause do?

The clause defines the operational boundaries for permissible service use and establishes Luma AI's policy governing categories of content and activities that cannot be generated or facilitated through the platform, including weapons development, child exploitation, deepfakes, fraud, and misrepresentation of output origin.

How does this clause affect you?

Users are bound by contractual obligations prohibiting specified categories of illegal activity, deceptive conduct, sexually explicit content generation, and false attribution of output. Violation of these restrictions constitutes breach of the customer's obligations under the agreement.

Is ConductAtlas affiliated with Luma AI?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Luma AI.