LinkedIn · LinkedIn Privacy Policy · View original document ↗

Use of Data for Targeted Advertising

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This analysis describes what LinkedIn's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This clause establishes the operational scope and data inputs for LinkedIn's advertising targeting infrastructure. It specifies that the company aggregates data from multiple sources—both first-party (member activity, profile data) and third-party (advertising partners, vendors, publishers)—to execute and measure ad campaigns across owned and partner properties.

Consumer impact (what this means for users)

Users' profile information, activity history on the platform, and cross-platform behavioral data are processed and combined for the purpose of serving targeted advertisements. The provision permits LinkedIn to share or receive user data with advertising partners and vendors as part of this targeting process.

How other platforms handle this

Microsoft Azure Medium

Microsoft uses data we collect to provide you with rich, interactive experiences. In particular, we may use data to show you advertising or serve Microsoft-selected content within Microsoft products and services. Microsoft does not use what you say in email, chat, video calls, or voice mail to targe...

Threads Medium

We use the information we collect to send you ads and other commercial and sponsored content. We use the information we have to deliver our products, including to personalize features and content and make suggestions for you on and off our products. We share information across the Meta Companies.

Riot Games Medium

We and our third-party partners, including advertising partners, may use the information we collect from you, including information about your gameplay, preferences, and device, to provide you with targeted advertising both within and outside of our Services. We may share data with advertising partn...

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▸ View Original Clause Language DOCUMENT RECORD
"
We target (and measure the performance of) ads to Members, Visitors and others both on and off our Services directly or through a variety of partners, using the following data, whether separately or combined: Data from advertising technologies on and off our Services, like web beacons, pixels, ad tags, cookies, and device identifiers; Member-provided information (such as profile, contact information, title and industry); Data from your use of our Services (e.g., search history, feed, content you read, who you follow or is following you, connections, groups participation, page visits, videos watched, clicking on an ad, etc.); Information from advertising partners, vendors and publishers.

— Excerpt from LinkedIn's LinkedIn Privacy Policy

Applicable regulations

EU AI Act
European Union
BIPA
Illinois, USA
CCPA/CPRA
California, USA
Colorado AI Act
US-CO
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
UK GDPR
United Kingdom

Provision details

Document information
Document
LinkedIn Privacy Policy
Entity
LinkedIn
Document last updated
May 5, 2026
Tracking information
First tracked
April 28, 2026
Last verified
May 12, 2026
Record ID
CA-P-007855
Document ID
CA-D-00090
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
ce4e84ffc9e0fc98014761639e090fc61c45e8e9f63dbb4873f713aea4017044
Analysis generated
April 28, 2026 09:45 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: LinkedIn
Document: LinkedIn Privacy Policy
Record ID: CA-P-007855
Captured: 2026-04-28 09:45:05 UTC
SHA-256: ce4e84ffc9e0fc98…
URL: https://conductatlas.com/platform/linkedin/linkedin-privacy-policy/use-of-data-for-targeted-advertising/
Accessed: May 20, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

Other risks in this policy

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Frequently Asked Questions

What does LinkedIn's Use of Data for Targeted Advertising clause do?

This clause establishes the operational scope and data inputs for LinkedIn's advertising targeting infrastructure. It specifies that the company aggregates data from multiple sources—both first-party (member activity, profile data) and third-party (advertising partners, vendors, publishers)—to execute and measure ad campaigns across owned and partner properties.

How does this clause affect you?

Users' profile information, activity history on the platform, and cross-platform behavioral data are processed and combined for the purpose of serving targeted advertisements. The provision permits LinkedIn to share or receive user data with advertising partners and vendors as part of this targeting process.

Is ConductAtlas affiliated with LinkedIn?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by LinkedIn.