This analysis describes what Intuit's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated terms establish new procedures for handling personal data complaints related to international data transfers under the EU-U.S., UK Extension, and Swiss-U.S. Data Privacy Frameworks. Users from these jurisdictions now have access to defined complaint and dispute resolution mechanisms, including referral to TRUSTe as an alternative dispute provider at no cost, and binding arbitration under certain conditions. Additionally, the policy now requires that before personal data is used for a materially new purpose or shared with external parties not covered as processors, Mailchimp will offer users the opportunity to opt out through appropriate means or collect opt-in consent.
View change record →The updated privacy statement removes detailed disclosures about how Intuit uses cookies, pixels, and tracking technologies to deliver targeted advertising. Previously, the policy explicitly stated that Intuit and advertising partners may disclose information like IP addresses and device identifiers to show more relevant ads, and that users could opt-out through 'Customize Settings'. The revised statement now references only a separate Cookies Policy without reproducing this information inline. Users seeking specifics on cookie consent options and advertising data sharing must consult the linked Cookies Policy document.
View change record →The updated privacy policy removes prior explicit disclosures about third-party advertising cookies and opt-out mechanisms that were previously available to users. Specifically, the policy no longer states that users can decline third-party advertising cookies through a 'Customize Settings' option, nor does it describe how advertising partners may receive limited personal information like IP addresses and device identifiers for ad targeting. The footer now contains only a general reference to cookie management without the prior transparency on advertising partner data sharing. You can review Intuit's full Cookies Policy for current information on how cookies and advertising technologies are used.
View change record →How other platforms handle this
We store your personal information for a period of time that is consistent with the business purposes set forth in Section 3 of this policy or as long as needed to fulfill and comply with legal obligations.
We keep some data until you delete your Google Account, such as information about how often you use Gemini Apps.
We collect and keep personal data only as needed or allowed for the purposes set out in this Statement, based on the reason we collected the personal data in the first instance and what is permitted under the laws that apply to the processing.
"even if you request for your personal information to be deleted, certain aspects may be retained for us to: meet our legal or regulatory compliance…exercise, establish or defend legal claims; and to protect against fraudulent or abusive activity on our Service.Excerpt from Intuit's Privacy Statement
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The clause states: “even if you request for your personal information to be deleted, certain aspects may be retained for us to: meet our legal or regulatory compliance…exercise, establish or defend legal claims; and to protect against fraudulent or abusive activity on our Service.”
ConductAtlas has identified this type of provision across 274 platforms. See the full comparison.
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