Your HubSpot subscription automatically renews every year (or for whatever term you signed up for), and you must give 30 days' written notice before the end of your term if you want to cancel — otherwise you'll be billed again. Fees are generally non-refundable.
Auto-renewal with a 30-day written notice requirement and non-refundable fees creates significant financial risk for businesses that fail to calendar renewal dates — missing the window results in automatic billing for an additional full subscription period.
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Compare across platforms →If you miss the 30-day cancellation window, you'll be locked into another full subscription term with no refund, which can mean thousands of dollars in unexpected charges for business customers.
(1) REGULATORY FRAMEWORK: Auto-renewal provisions are regulated under the FTC's Negative Option Rule (16 C.F.R. Part 425, amended 2023), which requires clear disclosure, informed consent, and simple cancellation mechanisms for recurring subscriptions. California's Automatic Renewal Law (Cal. Bus. & Prof. Code §17600 et seq.) imposes specific disclosure and cancellation requirements for auto-renewing contracts with California businesses. New York's automatic renewal law (GBL §527-a) imposes similar requirements. The FTC's updated Negative Option Rule (effective 2024) requires that cancellation be as easy as sign-up. (2)
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