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This page describes what the document states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability may vary by jurisdiction. Methodology
This document explains how Hims & Hers collects, uses, and shares your personal information, including sensitive health data, biometric information, and information about your sex life or sexual orientation. Sensitive personal data may be shared with advertising partners or sold to third parties, and Hims & Hers says HIPAA's health privacy protections do not apply to it. The Policy can change at any time and takes effect the moment it is posted.
This Privacy Policy establishes Hims & Hers's rights and practices regarding the collection, use, and disclosure of user information, including sensitive categories such as health data, biometric information, sexual orientation, and sex life information. The document defines Protected Information as the operative threshold limiting use and disclosure: information that does not meet that threshold may be used or disclosed in any manner the Policy permits, including sharing with advertising partners and sale to third parties under applicable state-law definitions of 'sell.' Hims & Hers explicitly states it is not a HIPAA covered entity and that HIPAA's protections may not apply to user transactions or communications with it or its affiliated Medical Groups, Providers, Labs, or Pharmacies. The Policy may be supplemented, amended, or otherwise modified at any time, with changes becoming effective upon posting as of the 'Last Updated' date, without advance notice or affirmative user consent.
As a user of Hims & Hers, your health-related information, biometric data, and information about your sex life or sexual orientation may be collected, analyzed, used for interest-based advertising, shared with advertising partners, or sold to third parties—subject only to whether that information qualifies as Protected Information under applicable laws. Hims & Hers states it is not a HIPAA covered entity, so federal health privacy protections do not apply to your transactions or communications with it or its related parties. If you wish to access, copy, download, correct, or delete your personal information, you can do so by visiting privacy.hims.com/policies.
Which mapped governance frameworks each document engages, tied to the specific provisions that engage them.
1 important change detected
2 versions captured · Last updated: July 2026
Every distinct legal provision identified in this document. Featured provisions appear above with analysis.
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