Provision record
Google Ads · Google Ads Editorial and Technical Requirements · View original document ↗

Ads must identify promoted product or entity

High confidence Common · 267 of 343 platforms

Key Facts · in the document’s own words

What does Google Ads prohibit regarding what ads or destinations name?
“Ads or destinations that don't name the product, service, or entity they are promoting”
Version CA-V-007206, captured Sept. 29, 2026 · live source ↗
Our reading, not the document’s words
Google Ads prohibits ads or destinations that don't name the product, service, or entity they are promoting.
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This analysis describes what Google Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Generated by a model from the captured document; not read by a person

Advertisers must clearly identify what they are promoting in both their ad and its destination; failure to do so violates Google Ads policy and prevents users from knowing what is being advertised.

Consumer impact (what this means for users)

Generated by a model from the captured document; not read by a person

Every ad and its destination on Google Ads must name the product, service, or entity being promoted.

How other platforms handle this

Ramp

Company agrees to immediately notify Ramp in writing of any changes that may affect compliance with this Section.

Ford

Inform others who drive the vehicle, and passengers who connect their mobile devices to the vehicle, about the information in this Notice, including the Connected Vehicle Privacy section

Reddit

Reddit may make information about your company public to comply with applicable law.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
Ads or destinations that don't name the product, service, or entity they are promoting

Excerpt from Google Ads's Editorial and Technical Requirements

Provision details

Document information
Document
Google Ads Editorial and Technical Requirements
Entity
Google Ads
Tracking information
First captured by ConductAtlas
May 20, 2026
Text quoted from version
CA-V-007206, captured Sept. 29, 2026
Record ID
CA-P-066664
Document ID
CA-D-000857
Evidence Provenance
Source URL
Wayback Machine
Archived bytes SHA-256 (version CA-V-007206)
a79b413b6742207d2c8a50b395941f28b680230e7b6961f61279c5dddcb37f3a
Analysis generated
July 9, 2026 06:46 UTC
Methodology
Evidence
✓ Excerpt found in version CA-V-007206, captured Sept. 29, 2026 (checked Oct. 5, 2026)
Citation Record
Entity: Google Ads
Document: Google Ads Editorial and Technical Requirements
Record ID: CA-P-066664
Version: CA-V-007206
Captured: 2026-09-29 01:29:09 UTC
SHA-256: a79b413b6742207d…
URL: https://conductatlas.com/platform/google-ads/google-ads-editorial-and-technical-requirements/provision/CA-P-066664/ads-must-identify-promoted-product-or-entity/
Accessed: Nov. 2, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Categories

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Frequently Asked Questions

What does Google Ads's Ads must identify promoted product or entity clause do?

Advertisers must clearly identify what they are promoting in both their ad and its destination; failure to do so violates Google Ads policy and prevents users from knowing what is being advertised.

How does this clause affect you?

Every ad and its destination on Google Ads must name the product, service, or entity being promoted.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 267 platforms. See the full comparison.

Is ConductAtlas affiliated with Google Ads?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Google Ads.