Fastly uses third-party advertising and analytics companies that can track your behavior on Fastly's website and potentially across other websites over time. This tracking is used to understand usage patterns and may be used to serve targeted advertising.
This analysis describes what Fastly's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Cross-site tracking by advertising and analytics companies is a primary mechanism through which personal data is aggregated and profiled at scale. For EU users, this activity typically requires explicit consent under the ePrivacy Directive and GDPR.
Interpretive note: The specific legal basis Fastly relies on for advertising tracking in the EU (consent vs. legitimate interests) is not unambiguously stated in the policy, and the applicable standard varies by EU member state and evolving regulatory guidance.
Your browsing behavior on Fastly's website may be shared with advertising and analytics third parties who can track you across multiple websites. EU residents and California residents have rights to limit or opt out of this activity, but must take active steps to do so.
How other platforms handle this
Zoom may share personal data with third-party advertising partners and analytics providers to deliver targeted advertising and measure the effectiveness of advertising campaigns. This may include sharing identifiers, device information, and behavioral data with partners such as advertising networks.
We may share personal information with third-party advertising partners and analytics providers to help us understand how our services are used and to serve relevant advertising. These third parties may use cookies, pixel tags, and similar tracking technologies to collect information about your use ...
We receive some of the data mentioned above from third parties. The below table describes the categories of those third parties. If you connect your Spotify account to a third party application, service or device, we may collect and use information from them. This collection is to make the integrati...
Monitoring
Fastly has changed this document before.
Receive same-day alerts, structured change summaries, and monitoring for up to 10 platforms.
"We may share your personal information with third-party advertising and analytics companies. These companies may use tracking technologies to collect information about your use of our websites and other websites over time. This information may be used to, among other things, analyze and track data, determine the popularity of certain content, and better understand your online activity.— Excerpt from Fastly's Fastly Privacy Policy
(1) REGULATORY LANDSCAPE: This provision engages GDPR's lawful basis requirements (particularly consent under Article 6 and the conditions under Article 7), the EU ePrivacy Directive as implemented in EU member state law, and the CCPA/CPRA's opt-out rights for the sale or sharing of personal information. The FTC enforces against unfair or deceptive data practices in the US context. EU data protection authorities (including the Irish DPC, if Fastly's EU establishment is in Ireland) have primary enforcement authority for EU-related advertising tracking. (2) GOVERNANCE EXPOSURE: Medium. Advertising and analytics data sharing is common across the industry, but the legal basis for such sharing in the EU context is under active regulatory scrutiny. The use of 'legitimate interests' as a basis for advertising tracking has faced significant challenge from EU DPAs. If Fastly relies on legitimate interests rather than consent for this activity in the EU, the policy may require evaluation against current regulatory guidance. (3) JURISDICTION FLAGS: EU/EEA users face the highest exposure because cross-site tracking without adequate consent may violate the ePrivacy Directive irrespective of GDPR compliance. California residents have a right to opt out of the 'sharing' of personal information for cross-context behavioral advertising under CPRA even where no monetary sale occurs. Illinois and other states with emerging comprehensive privacy laws may impose similar rights. (4) CONTRACT AND VENDOR IMPLICATIONS: Enterprise customers who embed Fastly tracking code or rely on Fastly analytics products should evaluate whether this data sharing is disclosed in their own privacy notices and consent mechanisms. If Fastly's analytics tools are deployed on customer-facing properties, the customer may bear direct compliance obligations for obtaining end-user consent. (5) COMPLIANCE CONSIDERATIONS: Compliance teams should audit the specific third-party advertising and analytics vendors listed or referenced in Fastly's cookie policy or consent management disclosures, assess whether consent mechanisms on Fastly's website meet applicable standards for EU users, and evaluate whether the CPRA's opt-out of sharing right is implemented in a readily accessible manner for California residents.
Full compliance analysis
Regulatory citations, enforcement risk, and due diligence action items.
Free: track 1 platform + weekly digest. Watcher: 10 platforms + same-day alerts. No credit card required.
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
Your genetic data may be transferred to a new owner as a business asset. Here is what the Terms of Service actually say and what you can do right now.
Professional Governance Intelligence
Need to monitor specific governance provisions?
Professional includes provision-level monitoring, governance timelines, regulatory mapping, and audit-ready analysis.
Built from archived source documents, structured governance mappings, and historical version tracking.
Cross-site tracking by advertising and analytics companies is a primary mechanism through which personal data is aggregated and profiled at scale. For EU users, this activity typically requires explicit consent under the ePrivacy Directive and GDPR.
Your browsing behavior on Fastly's website may be shared with advertising and analytics third parties who can track you across multiple websites. EU residents and California residents have rights to limit or opt out of this activity, but must take active steps to do so.
ConductAtlas has identified this type of provision across 13 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Fastly.