Duolingo · Duolingo Privacy Policy · View original document ↗

Third-Party Advertising and Tracking (Facebook Pixel, Google Analytics)

High severity Unique · 0 of 343 platforms
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This analysis describes what Duolingo's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This means your Duolingo learning behavior and device identifiers are being shared with major ad platforms, enabling cross-site tracking profiles that extend far beyond the Duolingo app itself.

Recent Activity

This document changed recently

Medium May 27, 2026

The updated privacy policy no longer contains explicit language stating that Duolingo uses cookies to enhance user experience and analyze performance, or that it shares user information with social media, advertising, and analytics partners. The policy also no longer displays a 'Do Not Sell My Personal Information' button. These removals may affect the transparency of Duolingo's practices as disclosed in the policy document itself, though actual data practices may remain unchanged. Users should review the complete updated privacy policy to understand current disclosures about data collection and sharing.

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Medium Apr 21, 2026

The updated policy now discloses a new Math Tutor feature that processes audio through Apple for transcription; audio is deleted but text transcripts may be retained and shared with AI vendors. Duolingo also clarified that IP addresses may be retained longer than 30 days for paying subscribers specifically for payment processing and fraud prevention. The policy changed the Video Call feature from 'Duolingo offers' to 'Duolingo may offer', clarifying it is optional. You can disable FullStory and Session Replay activity recording using the Tracking toggle in app Settings.

View change record →

Consumer impact (what this means for users)

The policy establishes that personal data collected during account creation and lesson activity is processed for service delivery and shared with designated advertising and analytics partners for targeted advertising and analytics purposes. Users in California may submit requests to opt out of personal data sales or sharing for cross-context behavioral advertising. Users in the EU and UK may submit requests to access, correct, delete, or port their personal data through specified channels.

How other platforms handle this

Coinbase Medium

Information from cookies and similar technologies. See our Cookies Policy for more information. Information we receive from our marketing partners, including in some instances what marketing content you viewed or the actions you take on and off our Sites and Apps, to better understand your preferenc...

OpenAI Medium

We automatically collect certain information from your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Service, we collect information about the individual web pages or products th...

Netflix Medium

Cookies are small data files that are commonly stored on your device when you access websites and online services. The text in a cookie contains a string of numbers and letters that may uniquely identify a device and can contain other information as well. This allows the web server to recognize your...

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▸ View Original Clause Language DOCUMENT RECORD
"
We use third-party analytics and advertising services, including Google Analytics and Facebook, to help us understand how users engage with our services and to deliver relevant advertising. These third parties may use cookies, web beacons, and similar technologies to collect information about your use of our services and other websites.

— Excerpt from Duolingo's Duolingo Privacy Policy

Applicable regulations

EU AI Act
European Union
CCPA/CPRA
California, USA
COPPA
United States Federal
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
UK GDPR
United Kingdom
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Duolingo Privacy Policy
Entity
Duolingo
Document last updated
May 5, 2026
Tracking information
First tracked
May 12, 2026
Last verified
May 12, 2026
Record ID
CA-P-005768
Document ID
CA-D-00084
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
2dade822ccc0a9857012fa095dd3b53bfd7ed24f07f06c2c24446c668fae1eea
Analysis generated
May 12, 2026 08:26 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Duolingo
Document: Duolingo Privacy Policy
Record ID: CA-P-005768
Captured: 2026-05-12 08:26:59 UTC
SHA-256: 2dade822ccc0a985…
URL: https://conductatlas.com/platform/duolingo/duolingo-privacy-policy/third-party-advertising-and-tracking-facebook-pixel-google-analytics/
Accessed: July 4, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Duolingo's Third-Party Advertising and Tracking (Facebook Pixel, Google Analytics) clause do?

This means your Duolingo learning behavior and device identifiers are being shared with major ad platforms, enabling cross-site tracking profiles that extend far beyond the Duolingo app itself.

Is ConductAtlas affiliated with Duolingo?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Duolingo.