Bluesky · Bluesky Privacy Policy · View original document ↗

Usage Data and Behavioral Tracking

Medium severity Unique · 0 of 325 platforms
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This analysis describes what Bluesky's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The collection of viewing behavior — not just what you post, but what you read — creates a detailed profile of your interests and opinions that goes beyond what most users would expect from a social media platform.

Consumer impact (what this means for users)

Bluesky collects a broad range of personal data including IP addresses, device identifiers, in-app browsing behavior, and direct messages that are explicitly described as unencrypted and accessible for internal Trust and Safety purposes. Public activity including posts, likes, follows, and blocks is distributed across the AT Protocol decentralized network, meaning third-party servers outside Bluesky's direct control may host copies of that content, which has practical implications for deletion requests. You can request access to, correction of, or deletion of your personal data by emailing privacy@bsky.app.

How other platforms handle this

American Airlines Medium

American gets this information by using technologies, including cookies, web beacons, and mobile device geolocation to provide and improve our Interactive Services and advertising, including across browsers and devices (also known as cross-device linking). This technical information may be combined ...

Progressive Medium

We and our service providers may use cookies, web beacons, pixel tags, and other tracking technologies to collect information about your browsing behavior, device type, IP address, and interactions with our website and advertisements.

LinkedIn Medium

We receive information about your visits and interactions with services other than our Services, such as websites that have our ads or one of our plugins (such as 'Apply with LinkedIn') or our share buttons or when you sign into others' services using your LinkedIn account. We also receive informati...

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▸ View Original Clause Language DOCUMENT RECORD
"
Usage Information. When you use Bluesky, we collect certain information automatically, including your Internet protocol (IP) address (which can be used to derive your general location), user settings, cookie identifiers, mobile carrier, other unique identifiers, browser or device information, and Internet service provider (ISP). We may also collect personal information about your use of Bluesky, including the posts you view on Bluesky, the links you click within Bluesky, and the frequency and duration of your activities.

— Excerpt from Bluesky's Bluesky Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
DMA
European Union
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Bluesky Privacy Policy
Entity
Bluesky
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
May 9, 2026
Record ID
CA-P-004967
Document ID
CA-D-00540
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
d3fb9d2fd438c6da2bbc607b5416b4e0db38629057fd4171e71f8fb9f7bd1deb
Analysis generated
May 7, 2026 14:41 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Bluesky
Document: Bluesky Privacy Policy
Record ID: CA-P-004967
Captured: 2026-05-07 14:41:50 UTC
SHA-256: d3fb9d2fd438c6da…
URL: https://conductatlas.com/platform/bluesky/bluesky-privacy-policy/usage-data-and-behavioral-tracking/
Accessed: May 14, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Bluesky's Usage Data and Behavioral Tracking clause do?

The collection of viewing behavior — not just what you post, but what you read — creates a detailed profile of your interests and opinions that goes beyond what most users would expect from a social media platform.

Is ConductAtlas affiliated with Bluesky?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Bluesky.