Bank of America · Bank of America Privacy Notice

Joint Marketing with Nonaffiliated Financial Companies

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What it is

Bank of America shares your personal financial data with outside financial companies for joint marketing programs and you have no right to stop this.

Consumer impact (what this means for users)

Your personal financial information will be shared with unspecified nonaffiliated financial companies under joint marketing agreements, and this cannot be prevented even by consumers who have exercised other opt-out rights.

Cross-platform context

See how other platforms handle Joint Marketing with Nonaffiliated Financial Companies and similar clauses.

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Why it matters (compliance & risk perspective)

Even if you opt out of other nonaffiliate marketing sharing, Bank of America retains the right to share your data with financial company partners under joint marketing arrangements without your consent.

View original clause language
We share your personal information with nonaffiliated companies for joint marketing with other financial companies. You cannot limit this sharing.

Institutional analysis (Compliance & legal intelligence)

REGULATORY FRAMEWORK: The joint marketing exception is codified at GLBA 15 U.S.C. §6802(b)(2) and implemented in 12 CFR Part 1016.13. To qualify, the joint marketing agreement must be in writing, the nonaffiliated party must be a financial institution, and use of consumer data must be limited to the joint marketing purpose. FTC Act Section 5 prohibits using the joint marketing exception for disguised data sales. CCPA §1798.140(ah)(2) may classify joint marketing sharing as 'sharing' subject to opt-out rights for California residents.

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Applicable agencies

  • CFPB
    CFPB enforces GLBA joint marketing exception requirements under 12 CFR Part 1016 and examines whether joint marketing agreements meet statutory criteria.
    File a complaint →
  • State AG
    State Attorneys General in California, Minnesota, Vermont, and North Dakota have enforcement authority over state financial privacy laws that may impose stricter requirements than the federal GLBA joint marketing exception.
    File a complaint →

Provision details

Document information
Document
Bank of America Privacy Notice
Entity
Bank of America
Document last updated
April 29, 2026
Tracking information
First tracked
April 27, 2026
Last verified
April 27, 2026
Record ID
CA-P-003318
Document ID
CA-D-00054
Evidence Provenance
Source URL
Wayback Machine
SHA-256
1d4e65e734a0b2e8cc01b0312c42f36950c5e1ea1c03ab56dfa173a8ebefa627
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Bank of America | Document: Bank of America Privacy Notice | Record: CA-P-003318
Captured: 2026-04-27 11:40:46 UTC | SHA-256: 1d4e65e734a0b2e8…
URL: https://conductatlas.com/platform/bank-of-america/bank-of-america-privacy-notice/joint-marketing-with-nonaffiliated-financial-companies/
Accessed: May 2, 2026
Classification
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