Provision record
Acorns · Acorns Privacy Policy · View original document ↗

Third-Party Data Sharing for Marketing

High severity Common · 288 of 352 platforms
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Document Record

What it is

Acorns can share your personal information with outside companies so those companies can market their own products directly to you, unless you opt out.

This analysis describes what Acorns's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The clause establishes a data-sharing framework that extends beyond Acorns' direct marketing activities to encompass third-party marketing operations. This authorization affects the scope of entities with access to user personal information and the purposes for which that information may be used.

Recent Activity

This document changed recently

Medium Apr 18, 2026

The updated policy removes explicit language describing how data flows when users sign in via Apple or Google, including what information those services share with Acorns and how it is used. Previously, the policy stated that Acorns receives information such as name and email address through third-party sign-in services solely to manage accounts and provide services. The revised language also shifts the AI chatbot from an optional feature users 'may access' to a stated service Acorns 'uses' to direct users to internal articles. Users no longer have a published explanation of third-party sign-in data practices in the privacy notice, though the terms suggest data shared through third-party services remains subject to those providers' terms.

View change record →

Clause Stability Stable

0
Changes
4
Months Monitored
Apr 18, 2026
First Seen
Apr 18, 2026
Last Seen
This clause type exists across 4430 other provisions on other platforms.

Consumer impact (what this means for users)

Your personal and financial data, including transaction behavior and contact information, may be shared with Acorns' Earn rewards partners and other third parties who will use it to send you marketing messages about their own products.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Email privacy@acorns.com requesting to opt out of third-party marketing data sharing. Specify your account email and state clearly that you do not consent to your personal information being shared with third parties for their marketing purposes.

How other platforms handle this

Skillshare Medium

Protect us, our business, our users, and others, for example to enforce our terms of service, prevent spam or other unwanted communications, and investigate or protect against fraud

Squarespace Medium

we may use, retain or share information with law enforcement or others in circumstances where a person's vital interests require protection, such as in the case of emergencies.

Ancestry Medium

Under Section 1798.83, Ancestry currently does not share any Personal Information with third parties for their own direct marketing purposes.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
We may share your personal information with third parties for their own marketing purposes. We may share information with our Earn partners and other third parties so that they can send you promotional communications about their products and services. You can opt out of receiving marketing communications from Acorns or limit how we share your information by contacting us at privacy@acorns.com.

Excerpt from Acorns's Privacy Policy

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

REGULATORY FRAMEWORK: This provision implicates CCPA/CPRA §1798.120 and §1798.135 (right to opt out of sale/sharing of personal information), enforced by the California Privacy Protection Agency; FTC Act Section 5 (unfair or deceptive practices) enforced by …

Insight

Unlock the full institutional analysis

Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.

Applicable agencies

  • Federal Trade Commission (ftc)
    Oversees unfair or deceptive business practices and can investigate companies that mislead consumers about data collection, sharing, or use.
    Who can file: Anyone affected by the company's practices (US or international)
    What you need: Your account details, a timeline of relevant events, and a description of the specific issue
    What to expect: Complaints inform FTC enforcement priorities and investigations but do not result in individual resolution or compensation
    File a complaint →
  • State Attorney General
    State AGs in California, New York, Texas, and other states can investigate violations of state consumer protection and privacy laws, including CCPA (California), SHIELD Act (New York), and equivalents.
    Who can file: Residents of states with comprehensive privacy laws — primarily California, Virginia, Colorado, Connecticut, and Utah
    What you need: Evidence of the violation, explanation of how your state rights were affected, and your account or contact information with the company
    What to expect: Outcomes vary by state. May result in investigation, enforcement action, or requirement for the company to change practices. No direct individual compensation in most cases.

    Search "[your state] attorney general consumer complaint" to find your state's direct complaint form

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FCRA
United States Federal
FTC Act Section 5
United States Federal
GLBA
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Acorns Privacy Policy
Entity
Acorns
Document last updated
May 5, 2026
Tracking information
First tracked
April 18, 2026
Last verified
April 18, 2026
Record ID
CA-P-002890
Document ID
CA-D-00172
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
8f942504d66331c35a17fda03088196d39a24f21469df43439f551c11b3f4c7d
Analysis generated
April 18, 2026 10:35 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Acorns
Document: Acorns Privacy Policy
Record ID: CA-P-002890
Captured: 2026-04-18 10:35:59 UTC
SHA-256: 8f942504d66331c3…
URL: https://conductatlas.com/platform/acorns/acorns-privacy-policy/provision/CA-P-002890/third-party-data-sharing-for-marketing/
Accessed: Sept. 8, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Acorns's Third-Party Data Sharing for Marketing clause do?

The clause establishes a data-sharing framework that extends beyond Acorns' direct marketing activities to encompass third-party marketing operations. This authorization affects the scope of entities with access to user personal information and the purposes for which that information may be used.

How does this clause affect you?

Your personal and financial data, including transaction behavior and contact information, may be shared with Acorns' Earn rewards partners and other third parties who will use it to send you marketing messages about their own products.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 288 platforms. See the full comparison.

Is ConductAtlas affiliated with Acorns?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Acorns.