Acorns · Acorns Privacy Policy

Third-Party Data Sharing for Marketing

High severity
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What it is

Acorns can share your personal information with outside companies so those companies can market their own products directly to you, unless you opt out.

Consumer impact (what this means for users)

Your personal and financial data, including transaction behavior and contact information, may be shared with Acorns' Earn rewards partners and other third parties who will use it to send you marketing messages about their own products.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Email privacy@acorns.com requesting to opt out of third-party marketing data sharing. Specify your account email and state clearly that you do not consent to your personal information being shared with third parties for their marketing purposes.

Cross-platform context

See how other platforms handle Third-Party Data Sharing for Marketing and similar clauses.

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Why it matters (compliance & risk perspective)

Most consumers expect a financial app to use their data only to provide the investment service — sharing it with third parties for those parties' own marketing purposes expands data use significantly beyond that expectation.

View original clause language
We may share your personal information with third parties for their own marketing purposes. We may share information with our Earn partners and other third parties so that they can send you promotional communications about their products and services. You can opt out of receiving marketing communications from Acorns or limit how we share your information by contacting us at privacy@acorns.com.

Institutional analysis (Compliance & legal intelligence)

REGULATORY FRAMEWORK: This provision implicates CCPA/CPRA §1798.120 and §1798.135 (right to opt out of sale/sharing of personal information), enforced by the California Privacy Protection Agency; FTC Act Section 5 (unfair or deceptive practices) enforced by the Federal Trade Commission; and GLBA 15 U.S.C. §6802(e) governing permissible disclosures of nonpublic personal information to nonaffiliated third parties.

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Applicable agencies

  • FTC
    The FTC enforces against unfair or deceptive data sharing practices under FTC Act Section 5 and has direct authority over data broker and third-party marketing disclosure obligations.
    File a complaint →
  • State AG
    California's Privacy Protection Agency and Attorneys General in CPRA states enforce opt-out-of-sharing rights for consumers whose data is shared with third-party marketers.
    File a complaint →

Provision details

Document information
Document
Acorns Privacy Policy
Entity
Acorns
Document last updated
April 29, 2026
Tracking information
First tracked
April 18, 2026
Last verified
April 18, 2026
Record ID
CA-P-002890
Document ID
CA-D-00172
Evidence Provenance
Source URL
Wayback Machine
SHA-256
8f942504d66331c35a17fda03088196d39a24f21469df43439f551c11b3f4c7d
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Acorns | Document: Acorns Privacy Policy | Record: CA-P-002890
Captured: 2026-04-18 10:35:59 UTC | SHA-256: 8f942504d66331c3…
URL: https://conductatlas.com/platform/acorns/acorns-privacy-policy/third-party-data-sharing-for-marketing/
Accessed: May 2, 2026
Classification
Severity
High
Categories

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