Perplexity AI updated its Enterprise Terms on July 23, 2026 to clarify its privacy practices. The revised introduction states that the company has updated its consumer Privacy Notice with more detail about cookies, first-party advertising measurement, and privacy choices, and explicitly clarifies that it does not sell personal data or share queries, prompts, or conversation content with advertisers. This change adds specificity to privacy disclosures but does not alter core contractual obligations or introduce new data-sharing arrangements.
The updated Enterprise Terms clarify Perplexity's privacy practices by stating the company does not sell personal data or share queries, prompts, or conversation content with advertisers. The revision also adds explicit detail about cookies and first-party advertising measurement in the Privacy Notice. These clarifications do not change underlying practices but provide explicit transparency regarding data handling.
Explicitly clarifies that Perplexity does not sell personal data to third parties.
Clarifies that queries, prompts, and conversation content are not shared with advertisers.
Adds detail about cookies and first-party advertising measurement practices in Privacy Notice.
This change record describes what was added, removed, or modified in the document. Analysis reflects what the updated agreement states or permits. It does not constitute a legal determination about enforceability. Applicability may vary by jurisdiction. Methodology
This change is a privacy clarification and disclosure update, not a substantive operational change. Perplexity explicitly states it does not sell personal data or share conversation content with advertisers, and adds detail about cookies and …
Regulatory exposure, obligation change, escalation trigger, board-ready language, and recommended action for legal and compliance teams.
Unlock the full institutional analysis — InsightConductAtlas provides verified policy intelligence sourced directly from platform documents. All analysis is intended to support, not replace, legal and compliance review. Record CA-C-003921.
Perplexity AI removed the 'Perplexity Merchant Program Terms' link from the navigation structure of its API Terms of Service in …
The document's introductory sentence was revised in an update detected on August 24, 2026. The change removed a reference to …
Perplexity AI removed the phone contact number from its customer support information in an update detected on August 24, 2026. …
Get the research letter
Companies change their terms quietly. We read every version and catch what actually changed. One email a week on the changes that matter and what they mean.
Get alerted when this policy changes again, including what changed and why it matters.