The policy grants state-specific privacy rights including access, deletion, correction, portability, and opt-out of sale, sharing, targeted advertising, and profiling, with availability depending on the user's state of residence.
This analysis describes what Zillow's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision operationalizes Zillow's compliance with CCPA/CPRA and analogous state privacy statutes by establishing the rights framework, request process, and response obligations applicable to covered residents.
Interpretive note: The specific rights available, response timelines, and verification requirements vary by state, and the policy's general description may not capture all operative requirements for each jurisdiction.
Removal of consumer rights summary provision; these rights are likely now detailed in jurisdiction-specific sections rather than consolidated overview, reducing prominent visibility of opt-out and deletion rights.
View full change record →Expands consumer rights disclosure beyond CCPA to cover multiple state privacy laws (CPRA, VCCPA, etc.), adding data portability and anti-profiling rights while using more inclusive 'depending on where you live' language.
View full change record →Under these terms, residents of California, Virginia, Colorado, Connecticut, and other covered states can submit requests to access, delete, correct, or export their personal information, and to opt out of sale, sharing, targeted advertising, and certain profiling, using Zillow's designated request portal or toll-free number.
How other platforms handle this
When you use them, we'll validate your request by verifying your identity (for example, by confirming that you're signed in to your Google Account).
You may contact our privacy team with any requests of disclosure, correction, or deletion of your personal information. You may also request suspension of use or suspension of sharing of your personal information with certain third parties.
Not be Discriminated Against by us for exercising your privacy rights.
"Depending on where you live, you may have certain rights regarding your personal information. These may include the right to know what personal information we have collected about you, the right to delete your personal information, the right to correct inaccurate personal information, the right to data portability, and the right to opt out of the sale or sharing of your personal information or its use for targeted advertising or profiling.Excerpt from Zillow's Privacy Notice
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Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
Search "[your state] attorney general consumer complaint" to find your state's direct complaint form
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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This provision operationalizes Zillow's compliance with CCPA/CPRA and analogous state privacy statutes by establishing the rights framework, request process, and response obligations applicable to covered residents.
Under these terms, residents of California, Virginia, Colorado, Connecticut, and other covered states can submit requests to access, delete, correct, or export their personal information, and to opt out of sale, sharing, targeted advertising, and certain profiling, using Zillow's designated request portal or toll-free number.
ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.
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