The policy enumerates categories of personal information collected, including identifiers, financial data, precise geolocation, device information, communications content, and inferred profile data derived from collected information.
This analysis describes what Zillow's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes the scope of Zillow's data collection across its platforms and is foundational to evaluating the company's obligations under CCPA/CPRA, which requires disclosure of collected categories and their purposes.
Removal of standalone comprehensive data collection categories provision suggests these categories are now scattered across other provisions rather than consolidated in a single reference section.
View full change record →Provides comprehensive disclosure of data categories including inferences and profiling, which increases transparency about algorithmic decision-making and personal data processing.
View full change record →The agreement authorizes collection of a broad set of personal data categories including financial, location, and behavioral information; users providing this data through Zillow's platforms are subject to these collection practices as described.
How other platforms handle this
If you choose to reveal any personal information about yourself to other users, you do so at your own risk. We strongly encourage you to use caution in disclosing any personal information online.
You can contact us in order to (1) update or correct your personally identifiable information, (2) change your preferences with respect to communications and other information you receive from us, or (3) delete the personally identifiable information maintained about you...
Access information about you consistent with legal requirements. In addition, you may have the right in some cases to receive or have your electronic information transferred to another party.
"We collect information you provide to us directly, information we collect automatically when you use our services, and information we receive from third parties. This includes identifiers (such as name, email address, phone number), financial information (such as mortgage and home value data), geolocation data, device and usage information, communications content, and inferences drawn from this information to create a profile about you.Excerpt from Zillow's Privacy Notice
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Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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This provision establishes the scope of Zillow's data collection across its platforms and is foundational to evaluating the company's obligations under CCPA/CPRA, which requires disclosure of collected categories and their purposes.
The agreement authorizes collection of a broad set of personal data categories including financial, location, and behavioral information; users providing this data through Zillow's platforms are subject to these collection practices as described.
ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.
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