This analysis describes what Yelp's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
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"Yelp may engage in "targeted advertising" as that term is defined by applicable law.Excerpt from Yelp's Privacy Policy
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The clause states: “Yelp may engage in "targeted advertising" as that term is defined by applicable law.”
ConductAtlas has identified this type of provision across 140 platforms. See the full comparison.
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