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We use and combine the information you provide us and information about you that we collect automatically and receive from other sources... and combine it with information about the behavior of other users to make sure that your use of the Service is customized to your needs.
"We may use your Service activity to personalize the Service, including to determine default locations and/or to suggest relevant search results, and to personalize ads and for ad attribution.Excerpt from Yelp's Privacy Policy
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The clause states: “We may use your Service activity to personalize the Service, including to determine default locations and/or to suggest relevant search results, and to personalize ads and for ad attribution.”
ConductAtlas has identified this type of provision across 272 platforms. See the full comparison.
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