Yelp · Yelp Privacy Policy

Policy Modification Without Direct Notice

Medium severity
Share 𝕏 Share in Share

Why it matters

Users may be bound by updated privacy terms without receiving direct notification, meaning continued use of Yelp after a policy change constitutes acceptance of new data practices.

Consumer impact

Yelp collects extensive personal data including precise geolocation, phone call recordings, device identifiers, and browsing behavior, which is shared with advertising partners and third-party businesses for targeted marketing. Consumers' data may be sold or shared with third parties for cross-context behavioral advertising without explicit opt-in consent for most users. You can opt out of the sale or sharing of your personal information by visiting Yelp's privacy settings or submitting a request at https://www.yelp.com/ccpa_request.

Applicable agencies

  • FTC
    The FTC considers inadequate notice of material privacy policy changes as a potentially deceptive or unfair practice under Section 5 of the FTC Act.
    File a complaint →

Provision details

Document information
Document
Yelp Privacy Policy
Entity
Yelp
Document last updated
March 24, 2026
Tracking information
First tracked
March 20, 2026
Last verified
March 20, 2026
Record ID
CA-P-001280
Document ID
CA-D-00240
Evidence Provenance
Source URL
Wayback Machine
SHA-256
9d37b5ed16f57725b4e1e8511dcaac9b91822bca96682083a4b851128c4231b3
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Yelp | Document: Yelp Privacy Policy | Record: CA-P-001280
Captured: 2026-03-20 10:08:33 UTC | SHA-256: 9d37b5ed16f57725…
URL: https://conductatlas.com/platform/yelp/yelp-privacy-policy/policy-modification-without-direct-notice/
Accessed: April 4, 2026
Classification
Severity
Medium
Categories

Other provisions in this document