X · X Privacy Policy · View original document ↗

Advertising and Tracking Data Collection

High severity High confidence Explicitdocumentlanguage Unique · 0 of 343 platforms
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This analysis describes what X's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision establishes the operational scope of data collection to include third-party sources beyond direct user interaction, expanding the information sets available to X for platform operations, content moderation, and advertising functions. The authorization to receive advertiser-sourced information creates a data flow mechanism that connects advertiser information to user profiles for targeting purposes.

Clause Stability Stable

0
Changes
3
Months Monitored
May 11, 2026
First Seen
May 11, 2026
Last Seen
This clause type exists across 967 other provisions on other platforms.

Consumer impact (what this means for users)

Users operate under terms that authorize X to aggregate information about them from multiple third-party sources—including other users, partners, and advertisers—and to use advertiser-provided information to target ads. The provision does not require user consent for each third-party data source or prohibit any category of third-party information collection described.

How other platforms handle this

OpenAI Medium

We automatically collect certain information from your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Service, we collect information about the individual web pages or products th...

Paramount+ Medium

"By clicking 'Next', you are indicating that you have read and agree to the TERMS OF USE AND PRIVACY POLICY"

Microsoft Azure Medium

Location data. Data about your device's location, which can be either precise or imprecise. For example, we collect location data using Global Navigation Satellite System (GNSS) (e.g., GPS) and data about nearby cell towers and Wi-Fi hotspots. Location can also be inferred from a device's IP address...

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▸ View Original Clause Language DOCUMENT RECORD
"
We may receive information about you from third parties, such as other X users, partners who help us evaluate the safety and quality of content on our platform, our corporate affiliates, and advertisers and other partners who deliver ads and measure ad performance. We also receive information from advertisers to better target ads to you.

— Excerpt from X's X Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
UK GDPR
United Kingdom
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
X Privacy Policy
Entity
X
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 12, 2026
Record ID
CA-P-009976
Document ID
CA-D-00030
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
0f23df42ef3cddb4de37fa368ab31f32853cb55b59dcc25c699bf64703e25d81
Analysis generated
May 8, 2026 12:18 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: X
Document: X Privacy Policy
Record ID: CA-P-009976
Captured: 2026-05-08 12:18:24 UTC
SHA-256: 0f23df42ef3cddb4…
URL: https://conductatlas.com/platform/x/x-privacy-policy/advertising-and-tracking-data-collection/
Accessed: June 30, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

Other risks in this policy

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Built from archived source documents, structured governance mappings, and historical version tracking.

Frequently Asked Questions

What does X's Advertising and Tracking Data Collection clause do?

This provision establishes the operational scope of data collection to include third-party sources beyond direct user interaction, expanding the information sets available to X for platform operations, content moderation, and advertising functions. The authorization to receive advertiser-sourced information creates a data flow mechanism that connects advertiser information to user profiles for targeting purposes.

How does this clause affect you?

Users operate under terms that authorize X to aggregate information about them from multiple third-party sources—including other users, partners, and advertisers—and to use advertiser-provided information to target ads. The provision does not require user consent for each third-party data source or prohibit any category of third-party information collection described.

Is ConductAtlas affiliated with X?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by X.