This analysis describes what Wix's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision operationalizes continuous billing by establishing that the user's authorization to charge extends across multiple billing cycles unless affirmatively revoked. The clause establishes Wix's entitlement to apply current pricing at each renewal point, creating an ongoing payment obligation tied to subscription status rather than a single transaction.
Users are required to affirmatively cancel their subscription before the renewal date to prevent automatic charges; continued use without cancellation results in recurring billing at the subscription rate in effect at each renewal. The terms authorize Wix to apply pricing changes at renewal unless the user cancels beforehand.
How other platforms handle this
Your subscription will renew automatically at the start of every billing period, based on the plan you chose, and will continue until your subscription is canceled. Your subscription will auto-renew unless canceled at least 24 hours before the end of the current period.
Your subscription will automatically renew at the end of each subscription period unless you cancel prior to the renewal date. By subscribing, you authorize Peacock to charge your payment method on a recurring basis for the applicable subscription fee, plus any applicable taxes, until you cancel.
If a Seller offers you the ability to pay for subscriptions, your subscription will start when you click 'accept and buy' (or an equivalent phrase) on a subscription purchase. This is a recurring billing transaction. Unless otherwise stated, your subscription and the relevant billing authorisation w...
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"Your Wix Premium Plan will automatically renew at the end of each billing period unless you cancel your subscription before the renewal date. By subscribing, you authorize Wix to charge your payment method on a recurring basis until you cancel. Wix will charge the then-current subscription fee at the time of renewal.— Excerpt from Wix's Wix Terms of Use
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This provision operationalizes continuous billing by establishing that the user's authorization to charge extends across multiple billing cycles unless affirmatively revoked. The clause establishes Wix's entitlement to apply current pricing at each renewal point, creating an ongoing payment obligation tied to subscription status rather than a single transaction.
Users are required to affirmatively cancel their subscription before the renewal date to prevent automatic charges; continued use without cancellation results in recurring billing at the subscription rate in effect at each renewal. The terms authorize Wix to apply pricing changes at renewal unless the user cancels beforehand.
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