This analysis describes what Whatnot's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes the operational scope of data distribution within Whatnot's service infrastructure and advertising ecosystem. It defines which categories of entities receive access to user data and under what authorization bases (service provision versus direct marketing purposes).
The updated terms establish a new Creator Program for UK users that allows them to submit content (videos, shopping hauls, seller spotlights) and potentially receive program benefits including cash payments, shopping credit, or promotional support. The terms grant Whatnot a one-year non-exclusive license to use submitted content across all marketing channels worldwide for promotion, advertising, and derivative works without additional compensation beyond the stated program benefit. Creators must be at least 18 years old, maintain a valid Whatnot account, and complete identity verification and tax documentation before receiving any payment. The terms state explicitly that submission does not guarantee content will be selected, used, featured, or rewarded, and Whatnot retains discretion to reject, remove, or stop using content at any time.
View change record →Users operate under terms that authorize data sharing with multiple categories of third parties for distinct purposes: service providers supporting platform operations, third parties conducting independent marketing activities, and advertising partners collecting cross-site behavioral data for ad targeting. The user's activities on the platform and other online services become available for use in targeted advertising delivery.
How other platforms handle this
We do not share your personal data with any third-party advertisers or ad networks for their advertising except for: (i) hashed or device identifiers (to the extent they are personal data in some countries), (ii) with your separate permission (e.g., in a lead generation form) or (iii) data already v...
We may share your personal information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your personal information with busines...
We may share your information with third-party partners, including advertising and analytics companies, to help us understand how you use our services and to show you more relevant ads. These third parties may use cookies, web beacons, and other tracking technologies to collect information about you...
Monitoring
Whatnot has changed this document before.
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"We may share your personal information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share information with third parties for their own marketing purposes, subject to applicable law. We may allow third-party advertising partners to use cookies or similar technologies to collect information about your activities on our Services and other websites over time and across different websites and online services, and use this information to serve you targeted advertising.— Excerpt from Whatnot's Whatnot Privacy Policy
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
Your genetic data may be transferred to a new owner as a business asset. Here is what the Terms of Service actually say and what you can do right now.
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This provision establishes the operational scope of data distribution within Whatnot's service infrastructure and advertising ecosystem. It defines which categories of entities receive access to user data and under what authorization bases (service provision versus direct marketing purposes).
Users operate under terms that authorize data sharing with multiple categories of third parties for distinct purposes: service providers supporting platform operations, third parties conducting independent marketing activities, and advertising partners collecting cross-site behavioral data for ad targeting. The user's activities on the platform and other online services become available for use in targeted advertising delivery.
ConductAtlas has identified this type of provision across 8 platforms. See the full comparison.
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