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The policy enumerates California residents' rights under the CCPA to know, delete, correct, and obtain a portable copy of their Personal Information, with specified response timelines of 10 business days for confirmation and 45 days for full response, extendable to 90 days.
This analysis describes what Rumble's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes the procedural framework for California residents to exercise CCPA rights, including identity verification requirements, authorized agent procedures, and specific response timelines. The policy states that rights requests may be exercised twice per year free of charge and that the right to non-discrimination applies to users who exercise these rights.
The updated policy modifies the language governing notification of Personal Information disclosure. The prior version stated that Rumble 'will attempt to notify you before we disclose your Personal Information,' whereas the revised language states the company 'may attempt to notify you.' This shifts the provision from an asserted commitment to attempt notification toward a discretionary authorization to do so when permitted by law. Under the revised terms, notification attempts are now framed as optional rather than intended.
View change record →The agreement establishes that California residents may submit rights requests to know, delete, correct, and obtain a portable copy of their Personal Information, subject to identity verification. Rumble states it will confirm receipt within 10 business days and respond within 45 days, with possible extension to 90 days.
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"California residents have the privacy rights listed below under the CCPA: The right to know. You may request the following information about how we have collected and used your Personal Information during the past 12 months... The right to deletion. In certain circumstances, you have the right to request that we delete the Personal Information that we have collected or maintain about you... The right to correct. In certain circumstances, you have the right to request that we correct any inaccurate information that we maintain about you. The right to portability. You have the right to obtain a copy of the specific Personal Information that you have previously provided to us in a portable, secure, and readily-usable format, or that we transfer that information to another entity.Excerpt from Rumble's Privacy Policy
(1) REGULATORY LANDSCAPE: This provision directly engages the California Consumer Privacy Act as amended by the California Privacy Rights Act (CCPA/CPRA), enforced by the California Privacy Protection Agency and the California Attorney General. Specific timelines stated in the policy (10 business days for confirmation, 45 days for response, 90-day maximum extension) reflect CPRA regulatory requirements. (2) GOVERNANCE EXPOSURE: Medium. The policy's identity verification requirement, which may include requesting additional information from unregistered users, should be evaluated to ensure it does not function as a barrier to rights exercise in a manner inconsistent with CPRA implementing regulations. The authorized agent process, including requirements for a signed authorization document, should be assessed against CPRA authorized agent requirements. (3) JURISDICTION FLAGS: California creates the primary exposure for this provision. The policy separately addresses rights for residents of 18 additional states with comprehensive privacy laws, with varying request frequency limits and applicable law thresholds. Compliance teams should verify that the stated response procedures satisfy each applicable state's specific procedural requirements. (4) CONTRACT AND VENDOR IMPLICATIONS: Service provider and third-party contracts should include provisions for honoring deletion and correction requests downstream, particularly for Personal Information disclosed to advertising partners, affiliates, and analytics vendors. The RAC service provider carve-out means that RAC customers who direct data collection must themselves handle rights requests for their customer data. (5) COMPLIANCE CONSIDERATIONS: Compliance teams should maintain documented request tracking and response workflows to meet the 10 business day confirmation and 45 day response timelines. The policy's statement that rights exercise may result in loss of access to certain features should be assessed for compliance with the CCPA's right to non-discrimination. Data mapping should support the ability to identify, access, correct, delete, and export each category of Personal Information described in the policy.
This provision establishes the procedural framework for California residents to exercise CCPA rights, including identity verification requirements, authorized agent procedures, and specific response timelines. The policy states that rights requests may be exercised twice per year free of charge and that the right to non-discrimination applies to users who exercise these rights.
The agreement establishes that California residents may submit rights requests to know, delete, correct, and obtain a portable copy of their Personal Information, subject to identity verification. Rumble states it will confirm receipt within 10 business days and respond within 45 days, with possible extension to 90 days.
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