This analysis describes what Perplexity AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes the operational framework for data sharing with external advertising entities and defines the tracking mechanisms these partners may deploy. The authorization extends data collection practices beyond Perplexity's direct operations to include cross-site tracking and measurement activities conducted by partner entities.
Under this clause, users' personal information and behavioral data become subject to collection and use by third-party advertising partners through tracking technologies. The terms authorize these partners to track user activity across Perplexity services and external websites for advertising targeting and campaign measurement purposes.
How other platforms handle this
We do not share your personal data with any third-party advertisers or ad networks for their advertising except for: (i) hashed or device identifiers (to the extent they are personal data in some countries), (ii) with your separate permission (e.g., in a lead generation form) or (iii) data already v...
We may share your personal information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your personal information with busines...
We may share your information with third-party partners, including advertising and analytics companies, to help us understand how you use our services and to show you more relevant ads. These third parties may use cookies, web beacons, and other tracking technologies to collect information about you...
Monitoring
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"We may share your personal information with third-party advertising partners to deliver targeted advertisements and measure the effectiveness of advertising campaigns. These partners may use cookies, pixel tags, and similar tracking technologies to collect information about your use of our services and other websites.— Excerpt from Perplexity AI's Perplexity AI Privacy Policy
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
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This provision establishes the operational framework for data sharing with external advertising entities and defines the tracking mechanisms these partners may deploy. The authorization extends data collection practices beyond Perplexity's direct operations to include cross-site tracking and measurement activities conducted by partner entities.
Under this clause, users' personal information and behavioral data become subject to collection and use by third-party advertising partners through tracking technologies. The terms authorize these partners to track user activity across Perplexity services and external websites for advertising targeting and campaign measurement purposes.
ConductAtlas has identified this type of provision across 3 platforms. See the full comparison.
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