Perplexity AI Privacy Policy

This document is Perplexity AI's privacy policy, governing the collection, use, storage, and sharing of personal information in connection with its AI-powered search and answer engine services, operating under a consent and legitimate interests framework. The policy states that Perplexity collects identifiers (name, email, phone number), device and browser information, IP addresses, approximate location derived from IP, query content and conversation history, audio data when voice features are used, payment information processed via third-party processors, and usage and interaction data including clickstream and referral URLs. The policy authorizes sharing personal data with advertising partners, analytics providers, and third-party AI model providers, and states that query content submitted by users may be processed by third-party AI model providers; the policy also reserves the right to use conversation data to train and improve AI models, subject to opt-out mechanisms described in the document. The policy references GDPR applicability for EU/EEA users, CCPA and related California privacy rights for California residents, and includes provisions addressing children's data consistent with COPPA obligations. Compliance teams should note that the policy's AI training data use provisions, third-party model provider data sharing, and voice data collection each engage distinct regulatory obligations depending on jurisdiction, and the breadth of inferred data categories collected from non-account users may require evaluation under applicable data minimization requirements.