MyFitnessPal · MyFitnessPal Privacy Policy · View original document ↗

Third-Party Data Sharing for Advertising and Analytics

High severity Medium confidence Inferredfromcontext Rare · 3 of 325 platforms
Share 𝕏 Share in Share 🔒 PDF
Monitor governance changes for MyFitnessPal Create a free account to receive the weekly governance digest and monitor one platform for governance changes.
Create free account No credit card required.
Document Record

What it is

MyFitnessPal shares your personal data, potentially including health and fitness information, with outside companies for advertising, marketing, and analytics purposes.

This analysis describes what MyFitnessPal's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Sharing health-related data with advertising and analytics partners extends the reach of your personal information beyond MyFitnessPal and into third-party systems where your control over that data is significantly reduced.

Interpretive note: The exact categories of third-party advertising and analytics partners and the specific data fields shared with each are not fully enumerated in the visible document, limiting precise assessment of scope.

Consumer impact (what this means for users)

Your fitness and dietary data may be shared with advertising and analytics companies, meaning information you log for personal health purposes could influence how you are targeted by advertisers across the broader internet.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Export Your Data
    Log in to MyFitnessPal and navigate to your account privacy settings to review data sharing options and submit opt-out or data access requests for California or other applicable rights.

How other platforms handle this

Lime Medium

We may share your information with third-party advertising partners to provide you with targeted advertising. We also work with third-party analytics providers who help us understand how users interact with our Services. These third parties may use cookies, web beacons, and similar tracking technolo...

Zoom Medium

We work with third-party advertising partners to market our Products, and we share personal data with advertising networks and social media companies to serve ads. We also use analytics providers to help us understand how users interact with our Products.

Notion Medium

We may share your personal information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your personal information with busines...

See all platforms with this clause type →

Monitoring

MyFitnessPal has changed this document before.

Receive same-day alerts, structured change summaries, and monitoring for up to 10 platforms.

Start Watcher free trial Or create a free account →
▸ View Original Clause Language DOCUMENT RECORD
"
We may share your information with third-party business partners, vendors, and service providers who perform services on our behalf or with whom we have partnered to offer a particular product or service, including advertising and marketing partners, analytics providers, and data enrichment services.

— Excerpt from MyFitnessPal's MyFitnessPal Privacy Policy

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

REGULATORY LANDSCAPE: Third-party data sharing for advertising engages CCPA/CPRA's definition of 'sharing' personal information for cross-context behavioral advertising, triggering opt-out rights for California residents. Under GDPR, transfers of personal data to third-party advertising partners require a valid legal basis and, for transfers outside the EU/EEA, appropriate transfer mechanisms such as Standard Contractual Clauses. The FTC Act applies to any deceptive representations about data sharing practices. GOVERNANCE EXPOSURE: High. The combination of sensitive health data and advertising-purpose third-party sharing creates compounded regulatory exposure. California's CPRA introduced specific rules around sharing (distinct from sale) of personal information, and the California Privacy Protection Agency has indicated advertising data sharing is a priority enforcement area. JURISDICTION FLAGS: California residents have a statutory right to opt out of sharing for cross-context behavioral advertising under CPRA. EU/EEA users require a valid GDPR legal basis for each third-party recipient, and international data transfers require compliant transfer mechanisms. States including Virginia, Colorado, and Connecticut have analogous opt-out rights for targeted advertising that may apply. CONTRACT AND VENDOR IMPLICATIONS: Each advertising and analytics partner receiving MyFitnessPal user data should have a data processing agreement in place. Procurement teams evaluating MyFitnessPal as a platform should assess whether downstream data flows comply with applicable data localization and transfer rules. The breadth of the partner category (advertising, analytics, data enrichment) suggests a large vendor ecosystem warranting audit. COMPLIANCE CONSIDERATIONS: Legal teams should verify that MyFitnessPal's opt-out mechanisms for data sharing are functional, prominent, and effective across all channels (web and mobile). A review of the advertising technology stack should confirm that sensitive health data is appropriately flagged and restricted from certain programmatic advertising contexts, consistent with IAB and NAI guidelines and applicable law.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

Track 1 platform — free Try Watcher free for 14 days

Free: track 1 platform + weekly digest. Watcher: 10 platforms + same-day alerts. No credit card required.

Applicable agencies

  • FTC
    The FTC oversees unfair or deceptive data sharing practices by consumer apps, including health data shared with advertising partners
    File a complaint →
  • State AG
    California and other state attorneys general enforce CCPA/CPRA and state consumer protection laws governing sharing of personal data for advertising
    File a complaint →

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
HIPAA
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
MyFitnessPal Privacy Policy
Entity
MyFitnessPal
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 10, 2026
Record ID
CA-P-009358
Document ID
CA-D-00150
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
90b4f0d9972979edc6eeaa0fdfe3e5cda6bfb9ece4e6f736a7780c0a04927d5d
Analysis generated
May 8, 2026 05:22 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: MyFitnessPal
Document: MyFitnessPal Privacy Policy
Record ID: CA-P-009358
Captured: 2026-05-08 05:22:54 UTC
SHA-256: 90b4f0d9972979ed…
URL: https://conductatlas.com/platform/myfitnesspal/myfitnesspal-privacy-policy/third-party-data-sharing-for-advertising-and-analytics/
Accessed: May 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

Other risks in this policy

Related Analysis

Professional Governance Intelligence

Need to monitor specific governance provisions?

Professional includes provision-level monitoring, governance timelines, regulatory mapping, and audit-ready analysis.

Arbitration clauses AI governance Data rights Indemnification Retention policies
Start Professional free trial

Or start with Watcher →

Built from archived source documents, structured governance mappings, and historical version tracking.

Frequently Asked Questions

What does MyFitnessPal's Third-Party Data Sharing for Advertising and Analytics clause do?

Sharing health-related data with advertising and analytics partners extends the reach of your personal information beyond MyFitnessPal and into third-party systems where your control over that data is significantly reduced.

How does this clause affect you?

Your fitness and dietary data may be shared with advertising and analytics companies, meaning information you log for personal health purposes could influence how you are targeted by advertisers across the broader internet.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 3 platforms. See the full comparison.

Is ConductAtlas affiliated with MyFitnessPal?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by MyFitnessPal.