Microsoft Azure · Microsoft Privacy · View original document ↗

Cookies and Tracking Technologies

Medium severity High confidence Explicitdocumentlanguage Common · 69 of 325 platforms
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Document Record

What it is

Microsoft places cookies and similar tracking technologies on your device when you use its websites and services, which are used for purposes including advertising, fraud prevention, sign-in, and analyzing how you use its products.

This analysis describes what Microsoft Azure's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Cookies used for interest-based advertising track your behavior across Microsoft and third-party sites; you can manage these through your browser settings or Microsoft's cookie preference tools.

Recent Activity

This document changed recently

Medium Apr 19, 2026

Microsoft now discloses that it may contact you by phone for marketing using automated dialers and AI-generated voices if you have consented to marketing communications, which represents a new disclo…

Medium Apr 1, 2026

Microsoft's privacy policy now provides a less detailed explanation of how long your data is retained. Previously, the policy included specific examples, such as how long deleted emails remain in you…

Medium Mar 6, 2026

Microsoft's updated retention policy provides greater specificity about how long your data persists and under what conditions it is deleted. The policy now explicitly states that deleted items from O…

Consumer impact (what this means for users)

Microsoft uses cookies for advertising and behavioral tracking in addition to essential functions like sign-in; users can manage non-essential cookie preferences through Microsoft's cookie settings tools available on its websites.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Delete Your Data
    Visit Microsoft's privacy dashboard and use the cookie and advertising preference settings to manage which categories of cookies Microsoft may place on your device.

How other platforms handle this

Whatnot Medium

We use cookies and similar tracking technologies to track the activity on our Services and store certain information. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Services. You can instruct your browser to refuse all c...

Ideogram Medium

We and our third-party partners may use cookies, web beacons, and other tracking technologies to collect information about your use of our Services, including your browser type, pages viewed, links clicked, and the date and time of your visit.

Tabnine Medium

We use cookies, web beacons, pixel tags, and similar tracking technologies to collect information about your interactions with our website and services. This includes information about the pages you visit, links you click, and how you navigate our site. We use this information for analytics, persona...

See all platforms with this clause type →

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▸ View Original Clause Language DOCUMENT RECORD
"
Microsoft uses cookies (small text files placed on your device) and similar technologies to provide our websites and online services and to help collect data. Cookies allow us, among other things, to store your preferences and settings, enable you to sign-in, provide interest-based advertising, combat fraud, analyze how our products perform, and fulfill other legitimate purposes.

— Excerpt from Microsoft Azure's Microsoft Privacy

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

(1) REGULATORY LANDSCAPE: Cookie use for advertising and analytics engages the EU ePrivacy Directive (and national implementing laws), GDPR consent requirements for non-essential cookies, and emerging U.S. state requirements around opt-out signals such as Global Privacy Control. The UK ICO has published specific guidance on cookie consent. (2) GOVERNANCE EXPOSURE: Medium. The breadth of purposes for which Microsoft deploys cookies, including interest-based advertising, requires meaningful consent mechanisms under EU/UK law. Non-compliance with cookie consent requirements has been a focus of EU data protection authority enforcement actions industry-wide. (3) JURISDICTION FLAGS: EU/EEA and UK users must be offered a compliant consent choice before non-essential cookies are set. California residents have rights to opt out of sharing via cookies for targeted advertising. (4) VENDOR IMPLICATIONS: Organizations embedding Microsoft tracking or advertising technologies on their own websites must ensure their cookie consent banners cover Microsoft's cookies and that consent is obtained before those technologies are activated. (5) COMPLIANCE CONSIDERATIONS: Compliance teams should audit cookie consent mechanisms on Microsoft-integrated websites, verify that non-essential cookies are not set before consent is obtained, and confirm that opt-out signals are respected as required by applicable law.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    The FTC has authority over deceptive or unfair tracking practices including cookie-based behavioral advertising by consumer-facing companies.
    File a complaint →

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
DMA
European Union
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Microsoft Privacy
Entity
Microsoft Azure
Document last updated
May 5, 2026
Tracking information
First tracked
April 27, 2026
Last verified
May 10, 2026
Record ID
CA-P-007946
Document ID
CA-D-00018
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
a67035af599dcfcefd7a22ae7c70147370fe6651cb96942500cd2ead91f2a017
Analysis generated
April 27, 2026 09:55 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Microsoft Azure
Document: Microsoft Privacy
Record ID: CA-P-007946
Captured: 2026-04-27 09:55:26 UTC
SHA-256: a67035af599dcfce…
URL: https://conductatlas.com/platform/microsoft-azure/microsoft-privacy/cookies-and-tracking-technologies/
Accessed: May 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

Other risks in this policy

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Frequently Asked Questions

What does Microsoft Azure's Cookies and Tracking Technologies clause do?

Cookies used for interest-based advertising track your behavior across Microsoft and third-party sites; you can manage these through your browser settings or Microsoft's cookie preference tools.

How does this clause affect you?

Microsoft uses cookies for advertising and behavioral tracking in addition to essential functions like sign-in; users can manage non-essential cookie preferences through Microsoft's cookie settings tools available on its websites.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 69 platforms. See the full comparison.

Is ConductAtlas affiliated with Microsoft Azure?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Microsoft Azure.