Provision record
Meta Ads · Meta Advertising Policies · View original document ↗

Targeting Must Not Facilitate Discriminatory or Predatory Practices

High severity Explicit document language Common · 147 of 352 platforms
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This analysis describes what Meta Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

How other platforms handle this

Skillshare Medium

If you are located in the European Union, we will not send promotional emails without your consent.

Hilton Medium

Allow us and other advertisers to show you the most relevant products, offers, and advertisements on the site and third-party sites, or through emails or other message platforms.

GOAT Medium

These features enable us to use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick advertising cookie) or other third-party cookies together to inform, optimize, and display ads based on your past visits to the Services.

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▸ View Original Clause Language DOCUMENT RECORD
"
Advertisers must not use targeting options to discriminate against, harass, provoke, or disparage people or to engage in predatory advertising practices.

Excerpt from Meta Ads's Meta Advertising Policies

Provision details

Document information
Document
Meta Advertising Policies
Entity
Meta Ads
Document last updated
May 5, 2026
Tracking information
First tracked
May 10, 2026
Last verified
May 10, 2026
Record ID
CA-P-053251
Document ID
CA-D-00671
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
c88923566fd4048c3ac98ebc0cc4a7f40e7e2a93956e9619f162a72570f68346
Analysis generated
May 10, 2026 13:56 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Meta Ads
Document: Meta Advertising Policies
Record ID: CA-P-053251
Captured: 2026-05-10 13:56:04 UTC
SHA-256: c88923566fd4048c…
URL: https://conductatlas.com/platform/meta-ads/meta-advertising-policies/provision/CA-P-053251/targeting-must-not-facilitate-discriminatory-or-predatory-practices/
Accessed: Aug. 3, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Meta Ads's Targeting Must Not Facilitate Discriminatory or Predatory Practices clause do?

The clause states: “Advertisers must not use targeting options to discriminate against, harass, provoke, or disparage people or to engage in predatory advertising practices.”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 147 platforms. See the full comparison.

Is ConductAtlas affiliated with Meta Ads?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Meta Ads.