Meta Ads · Meta Advertising Policies · View original document ↗

Weight Loss and Cosmetic Ads Minimum Age 18

Medium severity Explicitdocumentlanguage Common · 145 of 352 platforms
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How other platforms handle this

Windsurf Medium

You must be at least 13 years old to use the Services.

Snapchat Ads Medium

Ads for certain products or services may not be targeted on the basis of gender, age, or location.

Glassdoor Medium

If you enable location data for the mobile version of our services...we may use your location data to serve you geo-targeted ads for employers and other advertisers that are local to you.

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▸ View Original Clause Language DOCUMENT RECORD
"
Ads promoting or marketing dietary, health or weight loss products and services must be targeted to people at least 18 years or older. Ads promoting or marketing cosmetic products, procedures or surgeries, must be targeted to people at least 18 years or older.

— Excerpt from Meta Ads's Meta Advertising Policies

Provision details

Document information
Document
Meta Advertising Policies
Entity
Meta Ads
Document last updated
May 5, 2026
Tracking information
First tracked
May 10, 2026
Last verified
May 10, 2026
Record ID
CA-P-053202
Document ID
CA-D-00671
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
c88923566fd4048c3ac98ebc0cc4a7f40e7e2a93956e9619f162a72570f68346
Analysis generated
May 10, 2026 13:56 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Meta Ads
Document: Meta Advertising Policies
Record ID: CA-P-053202
Captured: 2026-05-10 13:56:04 UTC
SHA-256: c88923566fd4048c…
URL: https://conductatlas.com/platform/meta-ads/meta-advertising-policies/provision/CA-P-053202/weight-loss-and-cosmetic-ads-minimum-age-18/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Meta Ads's Weight Loss and Cosmetic Ads Minimum Age 18 clause do?

The clause states: “Ads promoting or marketing dietary, health or weight loss products and services must be targeted to people at least 18 years or older. Ads promoting or marketing cosmetic products, procedures or surgeries, must be targeted to people at least 18 years or older.”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 145 platforms. See the full comparison.

Is ConductAtlas affiliated with Meta Ads?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Meta Ads.