Luma AI · Luma AI Privacy Policy · View original document ↗

Conversation and Input Data Collection

Medium severity High confidence Explicitdocumentlanguage Unique · 0 of 343 platforms
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Document Record

What it is

Everything you type, upload, or share in a conversation with Luma's AI agents is collected and stored, and may appear in the AI's responses.

This analysis describes what Luma AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Users should be aware that sensitive personal information shared in AI chat conversations is collected and retained, and may be reproduced in AI outputs, which could have implications for confidentiality if outputs are shared with others.

Change history

added Jun 10, 2026

Separates and reframes conversation data collection into a distinct provision with reduced severity, making it less prominent despite the sensitivity of chat content including multimedia materials.

View full change record →

Consumer impact (what this means for users)

Any text, images, or videos you submit to Luma's AI agents are collected in full and may reappear in the AI's responses. Users should avoid sharing confidential, sensitive, or personally identifying information in conversations with Luma's AI tools.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Delete Your Data
    Email hello@lumalabs.ai to request deletion of your conversation history and any associated personal data. Luma may ask you to verify your identity before processing the request.

How other platforms handle this

Ledger Medium

At Ledger, earning and maintaining our users' trust is a top priority. That's why we are deeply committed not only to protecting your privacy and securing your personal data, but also to being fully transparent about how we handle it.

Strava Medium

If we collect health information from these integrations (such as heart rate), we will not sell or use it for advertising or other similar purposes; we do not disclose it to third parties without your prior consent; and we will only use it for the specific purposes described in this Policy.

eBay Medium

We collect your personal data when you use our Services, create a new eBay account, provide us with information via a web form, add or update information in your eBay account, participate in online community discussions or otherwise interact with us.

See all platforms with this clause type →

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▸ View Original Clause Language DOCUMENT RECORD
"
Conversations. Our Services allow you to interact with AI agents through chat conversations, including by submitting text, images, video, and other materials ("Inputs"). These conversations generate responses based on your Inputs ("Outputs"). We collect the content of your conversations, including any information you choose to provide in your Inputs, and this information may be reproduced in the Outputs.

— Excerpt from Luma AI's Luma AI Privacy Policy

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

REGULATORY LANDSCAPE: The collection of conversation content engages GDPR Articles 5 and 6 (data minimization and lawful basis) and may implicate Article 9 if conversations include special category data such as health information. CCPA's personal information definition encompasses conversation content. If conversation data is used for AI training, the EU AI Act may require evaluation. The FTC Act applies to representations about how conversation content is used and stored. GOVERNANCE EXPOSURE: Medium. The disclosure that conversation content, including user-submitted images and video, is collected in full and may be reproduced in outputs is clear, but the combination of this with AI training use and potential third-party sharing creates meaningful data exposure for users who share sensitive information in conversations. JURISDICTION FLAGS: EEA and UK users have GDPR data minimization rights that may be relevant if conversation data is retained beyond what is necessary for service delivery. Illinois users should be cautious if conversations include images that could trigger BIPA considerations. Enterprise users should note that the enterprise carve-out means this provision may not apply to their context. CONTRACT AND VENDOR IMPLICATIONS: Enterprises using Luma's AI agent features should confirm in their data processing agreements whether employee or customer conversation data is used for model training and what retention periods apply. COMPLIANCE CONSIDERATIONS: Legal and compliance teams should assess whether adequate notice is given to users at the point of conversation about the collection and potential training use of conversation content. Retention policies for conversation data should be documented and aligned with data minimization principles.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    The FTC's consumer protection authority is relevant to whether disclosures about conversation data collection, training use, and output reproduction are sufficiently clear to consumers.
    File a complaint →

Applicable regulations

EU AI Act
European Union
CCPA/CPRA
California, USA
Colorado AI Act
US-CO
Connecticut Data Privacy Act Amendments
US-CT
EU AI Act - High Risk Provisions
EU
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Luma AI Privacy Policy
Entity
Luma AI
Document last updated
May 5, 2026
Tracking information
First tracked
May 10, 2026
Last verified
May 10, 2026
Record ID
CA-P-009640
Document ID
CA-D-00497
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
6b82cdbfd54f761eeed99a77810eb14dd07a0dbf17a465726af4f6edc82cd38f
Analysis generated
May 10, 2026 20:49 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Luma AI
Document: Luma AI Privacy Policy
Record ID: CA-P-009640
Captured: 2026-05-10 20:49:39 UTC
SHA-256: 6b82cdbfd54f761e…
URL: https://conductatlas.com/platform/luma-ai/luma-ai-privacy-policy/conversation-and-input-data-collection/
Accessed: June 29, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

Other risks in this policy

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Frequently Asked Questions

What does Luma AI's Conversation and Input Data Collection clause do?

Users should be aware that sensitive personal information shared in AI chat conversations is collected and retained, and may be reproduced in AI outputs, which could have implications for confidentiality if outputs are shared with others.

How does this clause affect you?

Any text, images, or videos you submit to Luma's AI agents are collected in full and may reappear in the AI's responses. Users should avoid sharing confidential, sensitive, or personally identifying information in conversations with Luma's AI tools.

Is ConductAtlas affiliated with Luma AI?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Luma AI.