LinkedIn Ads Agreement

This document governs access to and use of LinkedIn's self-serve, auction-based online advertising platform and associated Ad Services, establishing contractual obligations between LinkedIn and advertisers or agencies acting on their behalf. The agreement states that advertisers are solely responsible for all ad content, targeting decisions, destinations, and advertised goods; the terms authorize LinkedIn to reject, remove, or not deliver any ad at any time for any reason, to unilaterally modify or terminate the Ad Services, and to participate in its own ad auctions; fees are determined solely by LinkedIn's tracking mechanisms, all amounts paid are non-refundable, and the terms require fee disputes to be submitted in writing within 90 days or be waived. The 90-day dispute waiver period and the restriction of fee-dispute remedies to non-transferable ad credits issued solely at LinkedIn's discretion are operationally distinct from standard commercial billing practice; the agreement asserts these terms broadly, though applicable consumer protection and commercial law may constrain their enforcement depending on jurisdiction. The agreement engages GDPR and CCPA through explicit reference in Section 10 and incorporates a Data Processing Agreement and Standard Contractual Clauses for EU personal data transfers; US-based advertisers are subject to a binding arbitration clause and class action waiver under Section 11, which interacts with FTC consumer protection frameworks and state arbitration statutes.