Hinge uses your profile data, usage behavior, and technical data to show you personalized advertisements both on and off the app. You can control some of these settings, but targeted advertising is enabled by default.
This analysis describes what Hinge's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes the operational framework through which Hinge facilitates data sharing with advertising partners for behavioral profiling and audience targeting. The hashing mechanism described allows advertisers to conduct audience matching and lookalike targeting while the provider claims the resulting identifier cannot re-identify the user.
Hinge uses your personal data including profile details and app behavior for ad targeting, and shares data with advertising partners to measure ad effectiveness. Users can adjust ad personalization settings within the app to limit some of this processing.
How other platforms handle this
We may share your information with advertising partners to deliver personalized advertisements on third-party websites and applications. This includes sharing device identifiers, browsing activity on the Airbnb platform, and inferred interests with advertising networks and analytics providers to sho...
We do not share your personal data with any third-party advertisers or ad networks for their advertising except for: (i) hashed or device identifiers (to the extent they are personal data in some countries), (ii) with your separate permission (e.g., in a lead generation form) or (iii) data already v...
We may share your personal information with third-party vendors, consultants, and other service providers who need access to such information to carry out work on our behalf. We may also share your information with (i) analytics and advertising partners, and (ii) other third parties as reasonably ne...
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"To help improve the relevance of these ads, we provide certain info about you to third parties, including advertising partners, or allow them to collect such data from our services (such as via cookies, SDKs, or similar technologies). Some of our advertising partners enable us to transform your email address, advertising identifiers or phone number into an identifier that can't be used to identify you personally and then use that unique identifier to either exclude you from our marketing campaigns, or to target our ads at an audience that is similar to you in terms of background, interests or app usage.— Excerpt from Hinge's Hinge Privacy Policy
Advertising data processing relies on either consent or legitimate interest depending on jurisdiction. Under GDPR, use of sensitive data for advertising purposes requires explicit consent and cannot rely solely on legitimate interest. CCPA and CPRA require disclosure and opt-out rights for sale or sharing of personal data for cross-context behavioral advertising.
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This provision establishes the operational framework through which Hinge facilitates data sharing with advertising partners for behavioral profiling and audience targeting. The hashing mechanism described allows advertisers to conduct audience matching and lookalike targeting while the provider claims the resulting identifier cannot re-identify the user.
Hinge uses your personal data including profile details and app behavior for ad targeting, and shares data with advertising partners to measure ad effectiveness. Users can adjust ad personalization settings within the app to limit some of this processing.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Hinge.