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This page describes what the document states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability may vary by jurisdiction. Methodology
“Performing and measuring the effectiveness of advertising campaigns run on our service... Communicating with you about products and services we believe may interest you”
“Some of our advertising partners enable us to... use that unique identifier to either exclude you from our marketing campaigns, or to target our ads at an audience that is similar to you in terms of background, interests or app usage.”
“Face Data (if provided) is deleted within 30 days, unless continued retention is necessary to comply with an applicable legal obligation or to ensure the safety and security of our service and members...”
“You may choose to participate in certain of our features, like Selfie Verification, that involve the collection of face geometry data, which may be considered biometric data in some jurisdictions.”
“We may disclose your data to: (i) comply with a legal process, such as a court order, subpoena or search warrant... (ii) assist in the prevention or detection of crime; (iii) protect the safety of any person...”
“To make all Match Group platforms safer, for instance by searching for and identifying bad actors and how they operate across Match Group platforms, as well as making sure that when a bad actor is found on one Match Group platform (for instance ours), they can be banned from all.”
Hinge's Privacy Policy explains what data Hinge collects about you, how it uses that data, and when it shares it with others—including advertising partners and other Match Group platforms. If you use features like Selfie Verification, Hinge collects face geometry data. After you close your account, Hinge keeps your data for at least three months, and if your account was banned, for up to two years.
Hinge's Privacy Policy establishes the terms on which Hinge collects, uses, retains, and shares personal data for users aged 18 and older. It provides for collection of sensitive and special-category data—including face geometry data that may constitute biometric information—on the basis of user-triggered consent. The policy authorizes use of user data for advertising measurement, marketing communications, and sharing with advertising partners through active disclosure and direct technical access via cookies, SDKs, and similar tools. It sets defined retention windows for face data (30 days, subject to legal and safety exceptions), post-closure data (three months), and post-ban data (up to two years). Profiling and automated decision-making practices are addressed in a separate FAQ rather than within the policy itself.
Your data is used by Hinge to run ad campaigns, measure their effectiveness, and send you marketing communications about products or services. If you choose to use features like Selfie Verification, you are providing face geometry data that may be treated as biometric data. Providing sensitive information such as sexual orientation constitutes consent to its use as described in the policy. Advertising partners receive or can collect your data to target ads at audiences similar to you, and your data is shared across Match Group platforms for safety enforcement—meaning activity on Hinge can result in consequences on other Match Group services. If you are a US resident, you may opt out of activities that fall under the legal definitions of targeted advertising, sales, or sharing under applicable laws by exercising that opt-out through Hinge.
Which mapped governance frameworks each document engages, tied to the specific provisions that engage them.
1 important change detected
3 versions captured · Latest change detected by ConductAtlas: May 2026
“Performing and measuring the effectiveness of advertising campaigns run on our service... Communicating with you about products and services we believe may interest you”
“Some of our advertising partners enable us to... use that unique identifier to either exclude you from our marketing campaigns, or to target our ads at an audience that is similar to you in terms of background, interests or app …”
“Face Data (if provided) is deleted within 30 days, unless continued retention is necessary to comply with an applicable legal obligation or to ensure the safety and security of our service and members...”
“You may choose to participate in certain of our features, like Selfie Verification, that involve the collection of face geometry data, which may be considered biometric data in some jurisdictions.”
“We may disclose your data to: (i) comply with a legal process, such as a court order, subpoena or search warrant... (ii) assist in the prevention or detection of crime; (iii) protect the safety of any person...”
“To make all Match Group platforms safer, for instance by searching for and identifying bad actors and how they operate across Match Group platforms, as well as making sure that when a bad actor is found on one Match Group …”
“For information on how we process personal data through "profiling" and "automated decision-making", please see our FAQ.”
“Some of this data may be considered sensitive or special in certain countries, such as details about sexual orientation... If you choose to provide this data, you consent to us using it as laid out in this Privacy Policy.”
“Our service is restricted to individuals who are 18 years of age or older. We do not permit individuals under the age of 18 on our platform.”
“To help improve the relevance of these ads, we provide certain info about you to third parties, including advertising partners, or allow them to collect such data from our services (such as via cookies, SDKs, or similar technologies).”
“To protect the safety and security of our members, we implement a safety retention window of three months following account closure or up to two years following an account ban.”
“If you live in the United States, you may opt out of activities that may fall under the legal definitions of "targeted advertising," "sales," or "sharing" under applicable laws”
Every distinct legal provision identified in this document. Featured provisions appear above with analysis.
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