This analysis describes what Google's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Users operating under EU jurisdiction, or whose activities touch EU users, are bound by Google's specific EU user consent policy as a contractual obligation.
Interpretive note: The excerpt also requires compliance with all applicable agreements and regulations, which is recorded as omitted_material as it is an independent proposition.
Users are required to comply with the EU user consent policy as a condition of using the Service.
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"will comply with the EU user consent policy (located at https://www.google.com/about/company/user-consent-policy.html) and all applicable agreements and regulations...Excerpt from Google's Tag Manager Terms of Service
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Users operating under EU jurisdiction, or whose activities touch EU users, are bound by Google's specific EU user consent policy as a contractual obligation.
Users are required to comply with the EU user consent policy as a condition of using the Service.
ConductAtlas has identified this type of provision across 282 platforms. See the full comparison.
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