Google · Google Tag Manager Terms of Service · View original document ↗

Agreement to Google Privacy Policy

High severity High confidence Explicitdocumentlanguage Common · 300 of 352 platforms
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Recent governance activity Google recorded 3 documented changes in the last 30 days.
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This analysis describes what Google's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Using the Service binds the user to the Google Privacy Policy, making that external document's terms enforceable conditions of use.

Consumer impact (what this means for users)

Users are required to comply with the Google Privacy Policy as a condition of using the Service.

How other platforms handle this

Leonardo AI Medium

If you are an individual user, we collect, use, transfer, disclose and store any personal Data you provide to us in accordance with our privacy policy, (available on our website), and Applicable Privacy Laws.

ZipRecruiter Medium

authorize ZipRecruiter to connect your account to the account of a "Connected Site" (e.g., Google, LinkedIn, Monster, Facebook or Twitter), we may be able to access information you have provided to the Connected Site...

NVIDIA NIM Medium

telemetry information collected includes: (i) microservice settings, (ii) usage data and (iii) hardware environment.

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▸ View Original Clause Language DOCUMENT RECORD
"
you...agree to use the Service in accordance with...the Google Privacy Policy (located at https://www.google.com/intl/en/policies/privacy/)...

— Excerpt from Google's Google Tag Manager Terms of Service

Applicable regulations

EU AI Act
European Union
BIPA
Illinois, USA
CCPA/CPRA
California, USA
COPPA
United States Federal
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
DMA
European Union
ePrivacy Directive
European Union
FCRA
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
GLBA
United States Federal
HIPAA
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
TCPA
United States Federal
UK GDPR
United Kingdom
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Google Tag Manager Terms of Service
Entity
Google
Document last updated
May 20, 2026
Tracking information
First tracked
July 12, 2026
Last verified
July 12, 2026
Record ID
CA-P-070812
Document ID
CA-D-00901
Evidence Provenance
Source URL
https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/
Wayback Machine
View archived versions →
Content hash (SHA-256)
6a10b99f88449f911f018d7a568fb8205706911a538993c9e360e1ebffa5646b
Analysis generated
July 12, 2026 17:06 UTC
Methodology
summarize_document-v8
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Google
Document: Google Tag Manager Terms of Service
Record ID: CA-P-070812
Captured: 2026-07-12 17:06:51 UTC
SHA-256: 6a10b99f88449f91…
URL: https://conductatlas.com/platform/google/google-tag-manager-terms-of-service/provision/CA-P-070812/agreement-to-google-privacy-policy/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories
Data collection

Other risks in this policy

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Frequently Asked Questions

What does Google's Agreement to Google Privacy Policy clause do?

Using the Service binds the user to the Google Privacy Policy, making that external document's terms enforceable conditions of use.

How does this clause affect you?

Users are required to comply with the Google Privacy Policy as a condition of using the Service.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 300 platforms. See the full comparison.

Is ConductAtlas affiliated with Google?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Google.