Google Privacy Policy

YouTube Ads collects information about what you do across Google's services — including your location, searches, and videos watched — and uses automated systems to assign you ad interest categories and show you personalized ads. Your name, email, and other directly identifying information will not be shared with advertisers unless you ask, and personalized ads will not target sensitive characteristics like health or religion. If YouTube Ads ever wants to reduce the rights you currently have under its Privacy Policy, it must first get your explicit consent.

This document establishes how Google's YouTube Ads collects, uses, and shares user information for advertising purposes. It authorizes collection of location data, cross-service activity data (including search terms and videos watched), and content analysis through automated systems to determine and deliver personalized ads. It commits that personally identifying information such as name or email will not be shared with advertisers absent user request, that personal information will not be sold or CCPA-shared, and that personalized ads will not be served on the basis of sensitive categories including race, religion, sexual orientation, or health. Domain administrators and resellers managing a user's account may access and retain account information, including email, and any policy change that would reduce user rights requires explicit user consent.

As an individual user, your location, activity across Google services, and content are collected and processed by automated systems that assign you to ad interest categories and determine which personalized ads you see — without you directly providing those category assignments. Signed-out users are not anonymous; collected data is linked to a unique identifier tied to their browser, app, or device. Your personally identifying information, such as your name or email, will not reach advertisers unless you specifically request it, and ads based on sensitive characteristics such as race, religion, sexual orientation, or health will not be served to you. If you manage your account through a domain administrator or reseller, that party may access and retain your account information, including your email.