Google Ads · Google AdSense Program Policies · View original document ↗

Prohibition on Deceptive Navigation to Obtain Clicks

High severity High confidence Explicitdocumentlanguage Common · 285 of 352 platforms
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This analysis describes what Google Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The clause protects users from being tricked into clicking ads by mistaking them for functional site navigation, and protects advertisers from fraudulent click activity generated through deception.

Consumer impact (what this means for users)

Users are protected from being deceived into clicking ads that are disguised as menu, navigation, or download links on publisher sites.

How other platforms handle this

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Customer may not indicate that a product or service developed with the Software is sponsored or endorsed by NVIDIA unless expressly authorized in writing by NVIDIA.

Glassdoor Medium

Send messages in violation of the USA CAN-SPAM Act or any other applicable anti-spam law.

Stability AI Medium

You may not...engage in any other conduct that restricts any person from using our Services, or that we reasonably believe exposes us...to any liability, damages, or harm, including reputational harm.

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▸ View Original Clause Language DOCUMENT RECORD
"
Publishers may not use deceptive implementation methods that place ads in a way that might be mistaken for menu, navigation or download links to obtain clicks or views.

— Excerpt from Google Ads's Google AdSense Program Policies

Provision details

Document information
Document
Google AdSense Program Policies
Entity
Google Ads
Document last updated
May 20, 2026
Tracking information
First tracked
May 20, 2026
Last verified
July 9, 2026
Record ID
CA-P-069939
Document ID
CA-D-00860
Evidence Provenance
Source URL
https://support.google.com/adsense/answer/48182
Wayback Machine
View archived versions →
Content hash (SHA-256)
83df51c2b26e7b802dbad925ec629a1e5f0b2a12cebddc305316c1f8f8a64eb3
Analysis generated
May 20, 2026 13:01 UTC
Methodology
summarize_document-v8
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Google Ads
Document: Google AdSense Program Policies
Record ID: CA-P-069939
Captured: 2026-05-20 13:01:59 UTC
SHA-256: 83df51c2b26e7b80…
URL: https://conductatlas.com/platform/google-ads/google-adsense-program-policies/provision/CA-P-069939/prohibition-on-deceptive-navigation-to-obtain-clicks/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories
Acceptable use

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Frequently Asked Questions

What does Google Ads's Prohibition on Deceptive Navigation to Obtain Clicks clause do?

The clause protects users from being tricked into clicking ads by mistaking them for functional site navigation, and protects advertisers from fraudulent click activity generated through deception.

How does this clause affect you?

Users are protected from being deceived into clicking ads that are disguised as menu, navigation, or download links on publisher sites.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 285 platforms. See the full comparison.

Is ConductAtlas affiliated with Google Ads?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Google Ads.